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Green marketing : hotel customers' perspective
Chan, Eric Siu-Wa - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 915-936
Persistent link: https://www.econbiz.de/10010469202
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Drivers of customer-brand relationship quality : a case of mainland chinese hotel loyalty program members
Lo, Ada Sau-Yee; Im, Holly Hyunjung - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 763-782
Persistent link: https://www.econbiz.de/10010469262
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Posttrip behavioral differences between first-time and repeat guests : a two-phase study in a hospitality setting
Kim, Mi Ran; Knutson, Bonnie J.; Vogt, Christine - In: Journal of hospitality marketing & management 23 (2014) 7/8, pp. 722-745
Persistent link: https://www.econbiz.de/10010473498
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The associations between service quality, corporate image, customer satisfaction, and loyalty : evidence from the Malaysian hotel industry
Cheng Boon Liat; Mansori, Shaheen; Cham Tat Huei - In: Journal of hospitality marketing & management 23 (2014) 3/4, pp. 314-326
Persistent link: https://www.econbiz.de/10010396183
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Customer engagement with tourism brands : scale development and validation
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley - In: Journal of hospitality & tourism research : JHTR ; the … 38 (2014) 3, pp. 304-329
Persistent link: https://www.econbiz.de/10010398802
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The effects of customer voice on hotel performance
Assaf, A. Georges; Josiassen, Alexander; Cvelbar, … - In: International journal of hospitality management 44 (2015), pp. 77-83
Persistent link: https://www.econbiz.de/10010501234
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Influence of environmental stimuli on hotel customer emotional loyalty response: Testing the moderating effect of the big five personality factors
Jani, Dev; Han, Heesup - In: International journal of hospitality management 44 (2015), pp. 48-57
Persistent link: https://www.econbiz.de/10010501239
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The role of communication within customer relationship marketing in the hotel business : how communication inflluences the booking behavior of hotel customers
Toedt, Michael - In: Contemporary approaches of international business …, (pp. 133-142). 2014
Persistent link: https://www.econbiz.de/10010494062
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Are there gender differences in what drives customer delight?
Torres, Edwin N.; Fu, Xiaoxiao; Lehto, Xinran Y. - In: Tourism review : the official journal of the AIEST 69 (2014) 4, pp. 297-309
Persistent link: https://www.econbiz.de/10010479544
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Crafting and testing a central precept in service-dominant logic : hotel employees' brand-citizenship behavior and customers' brand trust
Xie, Li-shan; Peng, Jia-min; Huan, Tzung-cheng - In: International journal of hospitality management 42 (2014), pp. 1-8
Persistent link: https://www.econbiz.de/10010410828