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Emotion-induced engagement in...
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Theorie
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Wedel, Michel
286
Pieters, Rik
143
Kamakura, Wagner A.
48
Pieters, R.
30
DeSarbo, Wayne S.
29
Zeelenberg, Marcel
21
Baumgartner, Hans
15
DeSarbo, Wayne
14
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11
Böckenholt, Ulf
11
Teixeira, Thales
11
Ebbes, Peter
10
Haaijer, Rinus
10
Zhang, Jie
10
Hofstede, Frenkel ter
9
Kamakura, Wagner
9
Lenk, Peter
9
Zeelenberg, M.
9
Pieters, Rik G. M.
8
Sándor, Zsolt
8
Vriens, Marco
8
Boter, Jaap
6
Rouwendal, Jan
6
Rust, Roland T.
6
Verhallen, T.M.M.
6
Batra, Rajeev
5
Baumgartner, H.
5
Franses, Philip Hans
5
Lans, Ralf van der
5
Naik, Prasad A.
5
Paap, Richard
5
Pieters, F. G. M. (Rik)
5
Rosbergen, Edward
5
Steenkamp, Jan-Benedict E.M.
5
Teixeira, Thales S.
5
Warlop, Luk
5
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4
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4
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4
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Tilburg University, School of Economics and Management
27
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6
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5
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2
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14
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Fundamentals of marketing research ; Vol. 6
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Harvard-Business-Manager : das Wissen der Besten
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Journal of Business & Economic Statistics
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Statistica Neerlandica
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ECONIS (ZBW)
199
RePEc
111
OLC EcoSci
101
BASE
8
USB Cologne (EcoSocSci)
8
Other ZBW resources
3
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21
Wasting a window of opportunity : anticipated and experienced regret in intention-behavior consistency
Pieters, Rik
;
Zeelenberg, Marcel
-
1999
Persistent link: https://www.econbiz.de/10000168286
Saved in:
22
Goal-directed consumer behavior : motivation, volition, and affect
Baumgartner, Hans
;
Pieters, Rik
- In:
Handbook of consumer psychology
,
(pp. 367-392)
.
2008
Persistent link: https://www.econbiz.de/10003716210
Saved in:
23
Flying under the radar: perverse package size effects on consumption self-regulation
Coelho do Vale, Rita
;
Pieters, Rik
;
Zeelenberg, Marcel
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
3
,
pp. 380-390
Persistent link: https://www.econbiz.de/10003768667
Saved in:
24
When demand accelerates demand : trailing the bandwagon
Herpen, Erica van
;
Pieters, Rik
;
Zeelenberg, Marcel
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 302-312
Persistent link: https://www.econbiz.de/10003883895
Saved in:
25
Looking more or less alike : determinants of perceived visual similarity between copycat and leading brands
Miceli, Gaetano Nino
;
Pieters, Rik
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1121-1128
Persistent link: https://www.econbiz.de/10008696692
Saved in:
26
The role of emotions in goal-directed behaviour
Bagozzi, Richard P.
;
Baumgartner, Hans
;
Pieters, Rik
; …
- In:
The why of consumption : contemporary perspectives on …
,
(pp. 36-58)
.
2005
Persistent link: https://www.econbiz.de/10003932973
Saved in:
27
The get ready mind-set : how gearing up for later impacts effort allocation now
Bosmans, Anick
;
Pieters, Rik
;
Baumgartner, Hans
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
1
,
pp. 98-107
Persistent link: https://www.econbiz.de/10003982943
Saved in:
28
Reducing social desirability bias through item randomized response : an application to measure underreported desires
Jong, Martijn G. de
;
Pieters, Rik
;
Fox, Jean-Paul
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 14-27
Persistent link: https://www.econbiz.de/10003947410
Saved in:
29
The envy premium in product evaluation
Ven, Niels Van de
;
Zeelenberg, Marcel
;
Pieters, Rik
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
6
,
pp. 984-998
Persistent link: https://www.econbiz.de/10009006655
Saved in:
30
When satisfied consumers do not return : variety seeking's effect on short- and long-term intentions
Sánchez, Isabel
;
Pieters, Rik
;
Zeelenberg, Marcel
; …
- In:
Psychology & marketing
29
(
2012
)
1
,
pp. 15-24
Persistent link: https://www.econbiz.de/10009501839
Saved in:
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