Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Emotion-induced engagement in...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Online-Marketing
12,872
Internet marketing
12,649
Emotion
10,420
Konsumentenverhalten
9,486
Consumer behaviour
9,462
Werbewirkung
7,884
Advertising effects
7,659
Social Web
6,055
Social web
6,048
Werbung
4,309
Advertising
4,257
Markenführung
2,891
Brand management
2,881
Beziehungsmarketing
2,405
Relationship marketing
2,399
Electronic Commerce
2,142
Online-Handel
2,124
Online retailing
2,122
E-commerce
1,996
Markenimage
1,987
Viral marketing
1,972
Virales Marketing
1,971
Brand image
1,963
Marketingmanagement
1,538
Marketing management
1,521
USA
1,361
United States
1,347
Internet
1,298
Theorie
1,278
Theory
1,255
Experiment
1,197
Kundenzufriedenheit
1,161
Customer satisfaction
1,160
Kognition
1,153
Cognition
1,149
Deutschland
1,125
Brand
1,092
Markenartikel
1,081
Germany
1,073
Persönlichkeitspsychologie
980
more ...
less ...
Online availability
All
Undetermined
11,666
Free
5,293
Type of publication
All
Article
20,696
Book / Working Paper
8,308
Journal
61
Other
10
Type of publication (narrower categories)
All
Article in journal
17,834
Aufsatz in Zeitschrift
17,834
Aufsatz im Buch
2,663
Book section
2,663
Graue Literatur
1,502
Non-commercial literature
1,502
Working Paper
1,267
Arbeitspapier
1,170
Hochschulschrift
842
Thesis
506
Collection of articles of several authors
431
Sammelwerk
431
Aufsatzsammlung
315
Ratgeber
272
Case study
268
Fallstudie
268
Guidebook
254
Conference paper
182
Konferenzbeitrag
182
Lehrbuch
149
Textbook
114
Konferenzschrift
109
Collection of articles written by one author
70
Sammlung
70
Dissertation u.a. Prüfungsschriften
64
Bibliografie enthalten
51
Bibliography included
51
Conference proceedings
38
Handbook
38
Handbuch
38
Glossar enthalten
37
Glossary included
37
Reprint
37
Amtsdruckschrift
24
Government document
24
Systematic review
21
Übersichtsarbeit
21
Article
19
Interview
16
Bibliographie
14
more ...
less ...
Language
All
English
25,863
German
2,907
Undetermined
252
French
39
Spanish
11
Polish
8
Russian
7
Italian
5
Portuguese
4
Swedish
4
Czech
3
Lithuanian
2
Serbian
2
Slovak
1
Vietnamese
1
more ...
less ...
Author
All
Pelsmacker, Patrick de
69
Ashkanasy, Neal M.
61
Gierl, Heribert
56
Kreutzer, Ralf T.
47
Septianto, Felix
46
Bauer, Hans H.
44
Esch, Franz-Rudolf
42
Winden, Frans A. A. M. van
41
Dens, Nathalie
39
Eisend, Martin
37
Bagozzi, Richard P.
35
Huber, Frank
34
Wilbur, Kenneth C.
34
Loureiro, Sandra Maria Correia
32
Goldfarb, Avi
31
Tucker, Catherine
31
Diehl, Sandra
30
Dwivedi, Yogesh Kumar
30
Skiera, Bernd
29
Taylor, Charles Raymond
29
Hopfensitz, Astrid
28
Reijmersdal, Eva A. van
28
Benhabib, Jess
27
Han, Heesup
27
Mattila, Anna S.
27
Yoon, Sukki
27
Hudders, Liselot
26
Law, Chun Hung Roberts
26
Okazaki, Shintaro
26
Pauwels, Koen
26
Terlutter, Ralf
26
Bosman, Ronald
25
Chaffey, Dave
25
Fritz, Wolfgang
25
Härtel, Charmine E. J.
25
Huy, Quy
24
Phau, Ian
24
Stafford, Marla Royne
24
Stephen, Andrew T.
24
Choi, Yung Kyun
23
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
133
National Bureau of Economic Research
68
IGI Global
31
Information Resources Management Association
17
OECD
15
Haufe-Lexware GmbH & Co. KG
14
Books on Demand GmbH <Norderstedt>
13
Springer Gabler <Firma>
13
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
10
American Marketing Association
9
Deutscher Dialogmarketing Verband
9
Springer-Verlag GmbH
9
Universität Mannheim
9
Verlag Dr. Kovač
8
Fachhochschule Reutlingen / European School of Business
7
MITP Verlags-GmbH & Co. KG
7
Nomos Verlagsgesellschaft
7
Peter Lang GmbH
7
Technische Universität Braunschweig
7
Campus Verlag
6
Organisation for Economic Co-operation and Development
6
Shaker Verlag
6
Springer International Publishing
6
Université Paris-Dauphine (Paris IX)
6
Wiley-VCH
6
Deutsche Werbewissenschaftliche Gesellschaft
5
Edward Elgar Publishing
5
Erasmus Research Institute of Management
5
UVK Verlagsgesellschaft mbH
5
Verlag Franz Vahlen
5
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
IP Deutschland GmbH <Köln>
4
International Institute of Social and Economic Sciences
4
Rheinwerk Verlag
4
epubli GmbH
4
Advertising Research Foundation
3
Arbeitsgemeinschaft Media-Analyse
3
Goethe-Universität Frankfurt am Main
3
Gottfried Wilhelm Leibniz Universität Hannover
3
more ...
less ...
Published in...
All
Journal of business research : JBR
687
Journal of retailing and consumer services
378
Journal of advertising research
331
International journal of hospitality management
280
Journal of marketing communications
255
Journal of advertising : official publication of the American Academy of Advertising
253
International journal of advertising : the review of marketing communications
244
International journal of advertising : the quarterly review of marketing communications
243
Psychology & marketing
232
SpringerLink / Bücher
224
International journal of internet marketing and advertising : IJIMA
219
Tourism management : research, policies, practice
184
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
157
Journal of promotion management : JPM
157
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
149
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
133
Journal of business ethics : JOBE
130
Journal of promotion management : innovations in planning and applied research
128
European journal of marketing : EJM
127
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
120
Journal of marketing research : JMR
118
Springer eBook Collection
117
The journal of product & brand management
117
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
112
Marketing letters : a journal of research in marketing
111
Management science : journal of the Institute for Operations Research and the Management Sciences
109
Journal of consumer research : JCR ; an interdisciplinary bimonthly
108
Journal of travel and tourism marketing
108
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
103
Cogent business & management
100
International journal of contemporary hospitality management
100
Industrial marketing management : the international journal for industrial and high-tech firms
98
Journal of hospitality marketing & management
98
International journal of electronic marketing and retailing : IJEMR
97
Technological forecasting & social change : an international journal
97
The journal of brand management : an international journal
96
Journal of marketing management : MM
95
Information systems research : ISR
92
Journal of marketing
90
Journal of internet commerce
83
more ...
less ...
Source
All
ECONIS (ZBW)
28,201
USB Cologne (EcoSocSci)
445
RePEc
235
EconStor
130
BASE
33
Other ZBW resources
16
OLC EcoSci
13
USB Cologne (business full texts)
2
more ...
less ...
Showing
91
-
100
of
29,075
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
91
Advertising
Wright, John Sherman
;
Winter, Willis L.
;
Zeigler, …
-
1982
-
5. ed
Persistent link: https://www.econbiz.de/10000077534
Saved in:
92
Advertising
Norris, James S.
-
1980
-
2. ed
Persistent link: https://www.econbiz.de/10000048782
Saved in:
93
Advertising
Cohen, Dorothy
-
1972
Persistent link: https://www.econbiz.de/10000674669
Saved in:
94
Advertising at the point of purchase
1957
Persistent link: https://www.econbiz.de/10000674862
Saved in:
95
Advertising recall as a measure of advertising effect : 2 papers
1989
Persistent link: https://www.econbiz.de/10000778466
Saved in:
96
Advertising
Heath, Ray Brian
-
1968
Persistent link: https://www.econbiz.de/10000615396
Saved in:
97
Advertising on the Internet : how to get your message across on the World Wide Web
Barrett, Neil
-
1997
-
1. publ.
Persistent link: https://www.econbiz.de/10000620128
Saved in:
98
Rhetoric and ideology in advertising : a content analytical study of American advertising
Ericsson, Lars O.
;
Ohlsson, Ragnar
;
Tännsjö, Torbjörn
-
1978
Persistent link: https://www.econbiz.de/10000558937
Saved in:
99
Advertising
Mandell, Maurice Ira
-
1968
Persistent link: https://www.econbiz.de/10000568063
Saved in:
100
Advertising
Longman, Kenneth A.
-
1971
Persistent link: https://www.econbiz.de/10000576373
Saved in:
First
Prev
6
7
8
9
10
11
12
13
14
15
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
