Narrow search
Showing 11 - 20 of 58
Cover Image
Social media marketing and behavioural change : a showcase from Tunisia's Jasmine Revolution
Attia, Ashraf M.; Fakhr, Rana A.; Shalaby, Mostafa; … - In: International journal of islamic marketing and branding 3 (2018) 4, pp. 324-340
Persistent link: https://www.econbiz.de/10012051029
Cover Image
Sustainability marketing initiatives during the Syrian conflict : the role of international development projects
Attia, Ashraf M.; Shalaby, Mostafa; Fakhr, Rana A.; … - In: International journal of islamic marketing and branding 4 (2019) 3/4, pp. 296-313
Persistent link: https://www.econbiz.de/10012257426
Cover Image
Social media marketing, Turkish behaviour and the 2016 military coup attempt
Attia, Ashraf M.; Fakhr, Rana A. - In: International journal of islamic marketing and branding 4 (2019) 1, pp. 76-93
Persistent link: https://www.econbiz.de/10012117718
Cover Image
Measuring sales training effectiveness at the behavior and results levels using self- and supervisor evaluations
Attia, Ashraf M.; Jr, Earl D. Honeycutt - In: Marketing intelligence & planning 30 (2012) 3, pp. 324-339
Persistent link: https://www.econbiz.de/10009969134
Cover Image
Commentary : the impact of social networking tools on political change in Egypt's "Revolution 2.0"
Attia, Ashraf M.; Aziz, Nergis; Friedman, Barry; … - In: Electronic commerce research and applications 10 (2011) 1/6, pp. 369-374
Persistent link: https://www.econbiz.de/10010005954
Cover Image
An introduction to the offshore service ethnocentrism construct
Thelen, Shawn T.; Thelen, Tanya K.; Magnini, Vincent P.; … - In: Services marketing quarterly 30 (2009) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10003839171
Cover Image
Understanding the use of celebrity endorsers for hospitality firms
Magnini, Vincent P.; Honeycutt, Earl D.; Cross, Ashley M. - In: Journal of vacation marketing : an international journal 14 (2008) 1, pp. 57-69
Persistent link: https://www.econbiz.de/10003683474
Cover Image
A commentary on "Business marketing in master's programs : a part of the fabric"
Honeycutt, Earl D. - In: Journal of business-to-business marketing 14 (2007) 1, pp. 53-60
Persistent link: https://www.econbiz.de/10003507039
Cover Image
A reply to "Business marketing in master's programs : a part of fabric" ; but what if the suit differs?
Barclay, Donald W.; Deutscher, Terry H.; Vandenbosch, … - In: Journal of business-to-business marketing 14 (2007) 1, pp. 69-74
Persistent link: https://www.econbiz.de/10003507066
Cover Image
Services offshoring : does perceived service quality affect country-of-service origin preference?
Thelen, Shawn T.; Honeycutt, Earl D.; Murphy, Thomas P. - In: Managing service quality : MSQ ; an international journal 20 (2010) 3, pp. 196-212
Persistent link: https://www.econbiz.de/10003980776