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The aim of this research was to explore predictive relationships between perceived quality of authentic souvenir product, value, satisfaction and customer loyalty that consisted of word-of-mouth and repurchase intention. A self-administered, onsite intercept survey was deployed to gather the...
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The purpose of this study is to identify the quality factors of mobile applications and predict their influence on the consumer satisfaction of WhatsApp users. This research extends the ISO 9126 model used for evaluating the software quality. The new research model and an instrument are used to...
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This study aims to determine the effect of service quality, product quality, and purchase decisions on go-food customer loyalty. This research was conducted using questionnaire data collection techniques via google formular. While the population in this study amounted to 100 respondents who were...
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