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Design matters : how great design will make people love your company
Emery, Stewart; Brunner, Robert; Hall, Russ - 2009 - 1. ed.
Persistent link: https://www.econbiz.de/10004929102
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Experiential marketing : a practical guide to interactive brand experiences
Smilansky, Shaz - 2009
Persistent link: https://www.econbiz.de/10004929269
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Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands
Light, Marvin Lawrence; Kiddon, Joan S. - 2009 - 1. ed., 1. print.
Persistent link: https://www.econbiz.de/10004931478
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Branded beauty : how marketing changed the way we look
Tungate, Mark - 2011 - 1st ed.
Persistent link: https://www.econbiz.de/10009542936
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B2B : 10 rules to transform your business into a brand
Tai, Jacky; Chew, Wilson - 2011
Persistent link: https://www.econbiz.de/10009543741
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Blowing up the brand : critical perspectives on promotional culture
Aronczyk, Melissa (contributor) - 2010
Persistent link: https://www.econbiz.de/10008686375
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Positioning for professionals : how professional knowledge firms can differentiate their way to success
Williams, Tim - 2010
Persistent link: https://www.econbiz.de/10008686870
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Create the perfect brand
Hitchens, Paul; Hitchens, Julia - 2010
Persistent link: https://www.econbiz.de/10008687761
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Strategic brand management for B2B markets : a road map for organizational transformation
Sarin, Sharad - 2010
Persistent link: https://www.econbiz.de/10008751093
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Brand media strategy : integrated communications planning in the digital era
Young, Antony - 2010
Persistent link: https://www.econbiz.de/10008911036