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Role of tourist destination development in building its brand image : a conceptual model

Manhas, Parikshat Singh; Manrai, Lalita A.; Manrai, Ajay K. - In: Journal of economics, finance & administrative science 21 (2016) 40, pp. 25-29

Tourism is truly an international/global industry. Tourism is vital to the economy of a country and sustainable tourism development requires an understanding of the complex interrelationships and interactions among a multitude of environmental factors and interdisciplinary forces that play a...

Persistent link: https://www.econbiz.de/10011875103

A field study of customers' switching behavior for bank services

Manrai, Lalita A.; Manrai, Ajay K. - In: Journal of retailing and consumer services 14 (2007) 3, pp. 208-215

Persistent link: https://www.econbiz.de/10003458652

The influence of culture in international business negotiations : a new conceptual framework and managerial implications

Manrai, Lalita A.; Manrai, Ajay K. - In: Journal of transnational management : the official … 15 (2010) 1, pp. 69-100

Persistent link: https://www.econbiz.de/10003973082

Effect of globalization on multicultural consumer behavior

Manrai, Lalita A.; Manrai, Ajay K.; Mady, Tarek T. - In: Analyzing the cultural diversity of consumers in the …, (pp. 1-19). 2015

Persistent link: https://www.econbiz.de/10011396873

Retail developments in Poland, Kazakhstan, and Ukraine : a comparative analysis

Manrai, Lalita A.; Manrai, Ajay K.; Lascu, Dana-Nicoleta; … - In: International journal of business and economics 14 (2015) 1, pp. 63-77

Persistent link: https://www.econbiz.de/10011316503

Deconstructing financial services advertising in the run up to the Great Recession : the case of the Live Richly campaign

Murray, Noel M.; Manrai, Ajay K.; Manrai, Lalita A. - In: International journal of business and economics 14 (2015) 1, pp. 7-22

Persistent link: https://www.econbiz.de/10011316510

Retailing in the transition economies of Poland and Romania : a comparative analysis

Manrai, Lalita A.; Manrai, Ajay K.; Lascu, Dana N. - In: Journal of marketing channels : ... distribution … 19 (2012) 4, pp. 272-294

Persistent link: https://www.econbiz.de/10009657581

Cross-cultural and cross-national consumer research in the global economy of the twenty-first century

Manrai, Lalita A.; Manrai, Ajay K. - In: Journal of international consumer marketing 23 (2011) 3/4, pp. 167-180

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A comparative study of the degree, dimensionality, and design of consumer ethnocentrism in diverse cultures

Lascu, Dana Nicoleta; Manrai, Ajay K.; Manrai, Lalita A.; … - In: Journal of euromarketing 19 (2010) 4, pp. 227-246

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Public policy relating to consumer comprehension of television commercials : a review and some empirical results

Murray, Noel M. - In: Journal of consumer policy : consumer issues in law, … 16 (1993) 2, pp. 145-170

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