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A pitfall of using offer quantity limits

Carlson, Jay P. - In: The international review of retail, distribution and … 31 (2021) 3, pp. 358-374

Persistent link: https://www.econbiz.de/10012590023

Consumer evaluations of bonus packs offered with price discounts

Carlson, Jay P. - In: Journal of Consumer Marketing 35 (2018) 1, pp. 22-31

Persistent link: https://www.econbiz.de/10012073680

Cue-less consumers in factory outlet stores : reference price effects on consumer evaluations when semantic phrases are missing

Carlson, Jay P.; Compeau, Larry D. - In: Journal of Product & Brand Management 27 (2018) 4, pp. 415-426

Purpose: Prior research has demonstrated that reference prices can affect consumer responses, but the reference prices examined have been presented along with semantic cues [e.g. manufacturer’s suggested retail price (MSRP) and Compare At]. This study is unique in investigating the effects of...

Persistent link: https://www.econbiz.de/10012076713

Objective and subjective knowledge relationships : a quantitative analysis of consumer research findings

Carlson, Jay P.; Vincent, Leslie H.; Hardesty, David M.; … - In: Journal of consumer research : JCR ; an … 35 (2008/09) 5, pp. 864-876

Persistent link: https://www.econbiz.de/10003807434

Persuasion knowledge and consumer reactions to pricing tactics

Hardesty, David M.; Bearden, William O.; Carlson, Jay P. - In: Journal of retailing 83 (2007) 2, pp. 199-210

Persistent link: https://www.econbiz.de/10003452388

Pick a card : price ranges and gift card choice

Carlson, Jay P.; Paul, Iman - In: Journal of retailing and consumer services 65 (2022), pp. 1-11

Persistent link: https://www.econbiz.de/10013169586

Using invoice price information to frame advertised offers

Bearden, William O.; Carlson, Jay P.; Hardesty, David M. - In: Journal of business research : JBR 56 (2003) 5, pp. 355-366

Persistent link: https://www.econbiz.de/10006721158

Objective and Subjective Knowledge Relationships: A Quantitative Analysis of Consumer Research Findings

Carlson, Jay P.; Vincent, Leslie H.; Hardesty, David M.; … - In: Journal of consumer research : JCR ; an … 35 (2009) 5, pp. 864

Persistent link: https://www.econbiz.de/10008168527

Persuasion knowledge and consumer reactions to pricing tactics

Hardesty, David M.; Bearden, William O.; Carlson, Jay P. - In: Journal of retailing 83 (2007) 2, pp. 199-210

Persistent link: https://www.econbiz.de/10007720190

Influences on what consumers know and what they think they know regarding marketer pricing tactics

Carlson, Jay P.; Bearden, William O.; Hardesty, David M. - In: Psychology & marketing 24 (2007) 2, pp. 117-142

Persistent link: https://www.econbiz.de/10007590176