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The adoption of internet for e-commerce in business in developing countries grows slower than in developed countries. This research seeks to identify the reason that causing such business to adopt e-commerce (adoption intentions) and the benefits they are realizing. Beside it, this study also...
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This study was conducted to see if online purchase intention was related to customers' trust and Technology Acceptance Model (TAM). After conducting a study of 237 respondents using the Structural Equation Modeling (SEM) analysis test we found that the level of trust affects the perceived...
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