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96
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41
Professionelles
Produktmanagement
für die Investitionsgüterindustrie : Praxis und moderne Arbeitstechniken : mit zahlreichen Checklisten
Kairies, Peter
-
2017
-
11., neu bearbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011588601
Saved in:
42
Systematisches Markencontrolling am Beispiel der IT-Branche
Rätsch, C. Christian
;
Bazing, Edgar
- In:
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
,
(pp. 661-684)
.
2010
Persistent link: https://www.econbiz.de/10003910061
Saved in:
43
E-procurement for IT industry in Indian sub continent : a descriptive and conclusive analysis
Gupta, S. L.
;
Gupta, Hitesh
- In:
International journal of procurement management
5
(
2012
)
6
,
pp. 679-711
Persistent link: https://www.econbiz.de/10009697828
Saved in:
44
Unternehmenskommunikation im Google-Zeitalter : integrierte Kommunikation mit digitalisierten Öffentlichkeiten am Beispiel von Business-to-Business-Unternehmen in der IT-Industrie
Sprenger, Thomas
- In:
Social Media in der Organisationskommunikation : …
,
(pp. 17-45)
.
2013
Persistent link: https://www.econbiz.de/10010476986
Saved in:
45
Alignment and misalignment in business relationships
Corsaro, Daniela
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
40
(
2011
)
6
,
pp. 1042-1054
Persistent link: https://www.econbiz.de/10009354609
Saved in:
46
Key-Account-Management und E-Commerce : konzeptionelle Ausgestaltung des Key-Account-Managements durch E-Commerce im Business-to-Business-Geschäft
Storp, Nancy
-
2001
Persistent link: https://www.econbiz.de/10013429995
Saved in:
47
Customer confusion in service-to-business markets : foundations and first empirical results
Lakotta, Jan
;
Jacob, Frank
-
2008
Persistent link: https://www.econbiz.de/10013433065
Saved in:
48
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
49
Der Toyota-Weg : für jedes Unternehmen ; Praxisbuch
Liker, Jeffrey K.
;
Meier, David
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003432382
Saved in:
50
The Toyota way : 14 management principles from the world's greatest manufacturer
Liker, Jeffrey K.
-
2004
Persistent link: https://www.econbiz.de/10001804322
Saved in:
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