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HUL's tidy advertising strateg...
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1
Exploring the impact of need to evaluate on advertisements : a study of small city Indian consumers
Rehman, Varisha
;
Vaish, Anurika
- In:
International journal of Indian culture and business …
10
(
2015
)
1
,
pp. 110-121
Persistent link: https://www.econbiz.de/10011500650
Saved in:
2
Is
advertising
by dental professionals having a negative impact on consumers? : the perspectives of Indian consumers
Dable, Rajani A.
;
Musani, Smita I.
;
Wasnik, Pradnya B.
; …
- In:
Health marketing quarterly
31
(
2014
)
2
,
pp. 136-149
Persistent link: https://www.econbiz.de/10010398951
Saved in:
3
Nature and extent of advertisements broadcast on Indian TV : implications for society and media
Vohra, Jyoti
;
Kaur Ghuman, Mandeep
;
Soni, Pavleen
- In:
International journal of Indian culture and business …
22
(
2021
)
3
,
pp. 326-349
Persistent link: https://www.econbiz.de/10012511222
Saved in:
4
Role of
advertising
and promotional strategies in shaping consumer brand attitude regarding consumer durable retailers in Vietnam
Cuong Hung Pham
- In:
International journal of intelligent enterprise
9
(
2022
)
2
,
pp. 258-273
Persistent link: https://www.econbiz.de/10013256158
Saved in:
5
Can divine intervention aid in domestic violence prevention? : an analysis of bystanders'
advertising
attitudes and reporting intentions in
India
Muralidharan, Sidharth
;
La Ferle, Carrie
;
Pookulangara, …
- In:
Journal of promotion management : JPM
24
(
2018
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10011875315
Saved in:
6
Attitudinal change in children : an insight from three decade of
advertising
campaigns in
India
Rehman, Varisha
- In:
Journal of marketing communications
25
(
2019
)
8
,
pp. 884-911
Persistent link: https://www.econbiz.de/10012203379
Saved in:
7
Gender contamination in Indian automobile advertisements : male acceptance or alienation?
Sandhu, Namrata
;
Dilpreet Singh
- In:
Paradigm : the journal of Institute of Management Technology
21
(
2017
)
2
,
pp. 139-155
Persistent link: https://www.econbiz.de/10012161028
Saved in:
8
9-ending prices in retail advertisements : Indian consumers' price perception and proneness to buy
Kumar, Santosh
;
Pandey, Mrinalini
- In:
International journal of revenue management : IJRM
12
(
2021
)
1/2
,
pp. 1-33
Persistent link: https://www.econbiz.de/10012521680
Saved in:
9
Pester power : comparison between China and
India
Chaudhary, Monica
- In:
International journal of business innovation and research
15
(
2018
)
2
,
pp. 173-187
Persistent link: https://www.econbiz.de/10011954017
Saved in:
10
Socio-economic effects of
advertising
in
India
Narayana, P. L.
(
contributor
)
-
1992
Persistent link: https://www.econbiz.de/10000861780
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