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Special issue: Multichannel retailing

Brown, Stephen (contributor) - 2015

Persistent link: https://www.econbiz.de/10011309642

Shopping benefits of multichannel assortment integration and the moderating role of retailer type

Emrich, Oliver; Paul, Michael; Rudolph, Thomas - In: Journal of retailing 91 (2015) 2, pp. 326-342

Persistent link: https://www.econbiz.de/10011309667

Integrating bricks with chicks : retailer-level and channel-level outcomes of online-offline channel integration

Herhausen, Dennis; Binder, Jochen; Schloegel, Marcus; … - In: Journal of retailing 91 (2015) 2, pp. 309-325

Persistent link: https://www.econbiz.de/10011309670

The hare and the tortoise : do earlier adopters of online channels purchase more?

Li, Jing; Konuş, Umut; Pauwels, Koen; Langerak, Fred - In: Journal of retailing 91 (2015) 2, pp. 289-308

Persistent link: https://www.econbiz.de/10011309673

The impact of the multi-channel retail mix on online store choice : does online experience matter?

Melis, Kristina; Campo, Katia; Breugelmans, Els; Lamey, Lien - In: Journal of retailing 91 (2015) 2, pp. 272-288

Persistent link: https://www.econbiz.de/10011309679

Social contagion and customer adoption of new sales channels

Bilgicer, Tolga; Jedidi, Kamel; Lehmann, Donald R.; … - In: Journal of retailing 91 (2015) 2, pp. 254-271

Persistent link: https://www.econbiz.de/10011309681

Coordination and competition in a common retailer channel : wholesale price versus revenue-sharing mechanisms

Chakraborty, Tulika; Chauhan, Satyaveer S.; Vidyarthi, … - In: International journal of production economics 166 (2015), pp. 103-118

Persistent link: https://www.econbiz.de/10011334059

Internet retailing as a marketing strategy

Janssen, Maarten C. W.; Noll, Rob van der - 2005

We analyze the incentives for incumbent bricks-and-mortar firms and newentrants to start an online retail channel in a differentiated goods market. Tothis end we set up a two-stage model where firms first decide whether or notto build the infrastructure necessary to start an online retail...

Persistent link: https://www.econbiz.de/10011343275

Examining online and brick and mortar store channels switching behaviour among Malaysian consumers

Madahi, Abdolrazagh; Sukati, Inda - In: International journal of electronic marketing and … 6 (2014) 2, pp. 128-163

Persistent link: https://www.econbiz.de/10011347646

Engaging consumers on new integrated multichannel retail settings : challenges for retailers

Pantano, Eleonora; Viassone, Milena - In: Journal of retailing and consumer services 25 (2015), pp. 106-114

Persistent link: https://www.econbiz.de/10011313592

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