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Ein Jahr leben ohne "Made in China" : eine Familie - ein Boykott - ein Abenteuer
Bongiorni, Sara - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10009241715
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Effect of consumer animosity on boycott campaigns in a cross-cultural context : does consumer affinity matter?
Kim, Changju; Yan, Xiuyan; Kim, Jungkeun; Terasaki, … - In: Journal of retailing and consumer services 69 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013406925
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Attitude towards foreign product purchase : Malaysian consumers' perspective
Khairul Anuar Mohammad Shah; Hazril Izwar Ibrahim; … - In: International journal of economics and business … 21 (2021) 4, pp. 533-549
Persistent link: https://www.econbiz.de/10012597887
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Religious beliefs and consumer behaviour : from loyalty to boycotts
Al-Hyari, Khalil; Alnsour, Muhammed; Al-Weshah, Ghazi; … - In: Journal of Islamic marketing : JIMA 3 (2012) 2, pp. 155-174
Persistent link: https://www.econbiz.de/10009575248
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Modeling the effects of an international crisis on brand equity
Maher, Amro A. - In: Journal of global marketing 27 (2014) 2, pp. 74-84
Persistent link: https://www.econbiz.de/10010380440
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Prepurchase determinants of brand avoidance : the moderating role of country-of-origin familiarity
Khan, Muhammad Asif; Lee, Michael S.W. - In: Journal of global marketing 27 (2014) 5, pp. 329-343
Persistent link: https://www.econbiz.de/10010428063
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The influence of religiously motivated consumer boycotts on brand image, loyalty and product judgment
Abosag, Ibrahim; Farah, Maya F. - In: European journal of marketing : EJM 48 (2014) 11/12, pp. 2262-2283
Persistent link: https://www.econbiz.de/10010462709
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Assessing the role of nationalistic feelings in consumers' willingness to take action against foreign products : an exploratory study in Brazil
Carvalho, Sergio W. - In: Latin American business review : journal of the … 4 (2003) 2, pp. 21-35
Persistent link: https://www.econbiz.de/10001971173
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COVID-19 vaccines and anti-consumption : understanding anti-vaxxers hesitancy
Chaney, Damien; Lee, Michael S. W. - In: Psychology & marketing 39 (2022) 4, pp. 741-754
Persistent link: https://www.econbiz.de/10013165432
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Consumer Boycotts, Country of Origin, and Product Competition : Evidence from China’s Automobile Market
Sun, Qi - 2020
took place in China in summer of 2012. Using detailed data on vehicle sales in four major Chinese cities (Beijing, Tianjin … different countries of origin. The boycott dramatically reduced the market share of Japanese brands, and benefitted Chinese and … city that had the most atrocious war experience with Japan during the Battle of Nanjing in 1937, and weakest in Beijing …
Persistent link: https://www.econbiz.de/10012852662