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IMO and different fit types as key enablers of employee brand-supporting behaviour
Boukis, Achilleas; Kostopoulos, Giannis; Katsaridou, Iliana - In: Journal of strategic marketing 22 (2014) 2, pp. 117-134
Persistent link: https://www.econbiz.de/10010359560
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The role of employee job satisfaction in strengthening customer repurchase intentions
Gounaris, Spiros; Boukis, Achilleas - In: The journal of services marketing 27 (2013) 4, pp. 322-333
Persistent link: https://www.econbiz.de/10009788844
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Unfolding the recipes for conflict resolution during the new service development effort
Gounaris, Spiros; Chatzipanagiotou, Kalliopi; Boukis, … - In: Journal of business research : JBR 69 (2016) 10, pp. 4042-4055
Persistent link: https://www.econbiz.de/10011553888
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Achieving favourable customer outcomes through employee deviance
Boukis, Achilleas - In: The service industries journal 36 (2016) 7/8, pp. 319-338
Persistent link: https://www.econbiz.de/10011564146
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Linking IMO with employees' fit with their environment and reciproal behaviours towards the firm
Boukis, Achilleas; Gounaris, Spiros - In: The journal of services marketing 28 (2014) 1, pp. 10-21
Persistent link: https://www.econbiz.de/10010343441
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Unveiling front-line employees' brand construal types during corporate brand promise delivery : a multi-study analysis
Boukis, Achilleas; Khanyapuss Punjaisri; Balmer, John M.T. - In: Journal of business research : JBR 131 (2021), pp. 673-685
Persistent link: https://www.econbiz.de/10012545101
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In-home service consumption : a systematic review, integrative framework and future research agenda
Tsiotsou, Rodoula H.; Boukis, Achilleas - In: Journal of business research : JBR 145 (2022), pp. 49-64
Persistent link: https://www.econbiz.de/10013197878
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Internal marketing : a systematic review
Qiu, Jingqi; Boukis, Achilleas; Storey, Chris - In: Journal of marketing theory and practice : JMTP 30 (2022) 1, pp. 53-67
Persistent link: https://www.econbiz.de/10013204884
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New forms of luxury consumption in the sharing economy
Christodoulides, George; Athwal, Navdeep; Boukis, Achilleas - In: Journal of business research : JBR 137 (2021), pp. 89-99
Persistent link: https://www.econbiz.de/10012665767
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Linking IMO with different fit types and willingness to report service complaints
Boukis, Achilleas; Gounaris, Spiros; Kaminakis, Kostas - In: Marketing in the socially-networked world : challenges …, (pp. 454-461). 2013
Persistent link: https://www.econbiz.de/10010191247