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Interkulturelle Marktforschung im europäischen Transformationsprozeß
Simmet-Blomberg, Heike - 1998
Persistent link: https://www.econbiz.de/10000640775
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The handbook of international market research techniques
Birn, Robin (ed.) - 2000 - 2nd ed
Persistent link: https://www.econbiz.de/10001484175
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Language and culture: linguistic effects on consumer behavior in international marketing research
Zhang, Shi; Schmitt, Bernd H.; Haley, Hillary - In: Handbook of research in international marketing, (pp. 228-242). 2003
Persistent link: https://www.econbiz.de/10001803879
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Discriminant analysis in export research : an imperative for methodological rigor
Kahiya, Eldrede Tinashe - In: Asia Pacific journal of marketing and logistics 29 (2017) 1, pp. 145-170
Persistent link: https://www.econbiz.de/10011613326
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International marketing research
Douglas, Susan P.; Craig, C. S. - 1983
Persistent link: https://www.econbiz.de/10013474698
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Are you planning to use culture as a variable in international marketing research
Rai, Rajnish Kumar - In: Metamorphosis : a journal of management research 10 (2011) 2, pp. 6-26
Persistent link: https://www.econbiz.de/10010226942
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Polish exporters' use and perception of various sources of market information
Bartosik-Purgat, Małgorzata; Schroeder, Jerzy - In: The Poznań University of Economics review 14 (2014) 2, pp. 97-117
Persistent link: https://www.econbiz.de/10010396138
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A proposal of the model of international marketing research as information basis in game theory
Stanetić, Vedran - In: Economic analysis : EA 51 (2018) 1/2, pp. 18-36
Persistent link: https://www.econbiz.de/10012061738
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Vállalat és külső piac
Tóth, Tamás (contributor) - 1988
Persistent link: https://www.econbiz.de/10000743296
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International marketing
O'Reilly, J. A. - 1987
Persistent link: https://www.econbiz.de/10000727250