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Advertising Budgeting Practices in Agribusiness: The Case of Farmer Cooperatives

Miles, Morgan P.; White, John B.; Munilla, Linda S. - In: Industrial marketing management : the international … 26 (1997) 1, pp. 31-40

Persistent link: https://www.econbiz.de/10006318334

A Tax Perspective of Professional Services Marketing: The Acquisition of Customer Based Intangibles

Wise, Spence L.; Miles, Morgan P.; White, John B. - In: Journal of professional services marketing 12 (1995) 1, pp. 85-94

Persistent link: https://www.econbiz.de/10007079433

Adaptive Selling to the Professional Services Market: Utilizing the Myers-Briggs Type Indicator to Direct Style Flexing

Reagan, Carmen C.; Capella, Louis M.; Miles, Morgan P. - In: Journal of professional services marketing 11 (1995) 2, pp. 23-44

Persistent link: https://www.econbiz.de/10007079992

The Political and Technical Issues Involved with Large Scale Publicly Funded Research: The Case of the U.S. National Recreation Survey Series

Lewis, Burt; Cordell, H.Ken; Miles, Morgan P.; … - In: International journal of management 14 (1997) 3, pp. 359-366

Persistent link: https://www.econbiz.de/10006997025

Power, Channel Structure and Interfirm Influence Strategy

Miles, Morgan P.; White, John B.; Arnold, Danny R. - In: International journal of management 11 (1994) 4, pp. 870-878

Persistent link: https://www.econbiz.de/10007013139

Large firms, entrepreneurial marketing processes, and the cycle of competitive advantage

Miles, Morgan P.; Darroch, Jenny - In: European journal of marketing : EJM 40 (2006) 5, pp. 485-501

Persistent link: https://www.econbiz.de/10007222400

Climate change regulation: implications for business executives

Polonsky, Michael Jay; Miles, Morgan P.; Grau, Stacy … - In: European business review : EBR ; the official journal … 23 (2011) 4, pp. 368-384

Persistent link: https://www.econbiz.de/10009178004

Understanding entrepreneurial ecosystems using complex adaptive systems theory : getting the big picture for economic development, practice, and policy

Daniel, Lisa J.; Villiers Scheepers, M. J. de; Miles, … - In: Entrepreneurship and regional development : an … 34 (2022) 9/10, pp. 911-934

Persistent link: https://www.econbiz.de/10014226215

Entrepreneurial strategy-making, corporate entrepreneurship preparedness and entrepreneurial sales actions : improving B2B sales performance

Edwards, John; Miles, Morgan P.; D'Alessandro, Steven; … - In: Journal of business research : JBR 157 (2023), pp. 1-9

Persistent link: https://www.econbiz.de/10014227814

Commentary: Setting socially irresponsible marketing objectives: a comment on a “quality of life approach”

Miles, Morgan P.; White, John B. - In: European Journal of Marketing 32 (1998) 5/6, pp. 413-418

This paper seeks to offer an alternative perspective to the quality of life (QOL) philosophy that has been embraced by the marketing discipline. It is proposed that firms which seek to maximize QOL may violate their responsibilities to their owners and other stakeholders.

Persistent link: https://www.econbiz.de/10014723265