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Consumer behaviour
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Laroche, Michel
211
Richard, Marie-Odile
57
Cleveland, Mark
30
Nepomuceno, Marcelo Vinhal
22
Yang, Zhiyong
20
Kim, Chankon
16
Mazaheri, Ebrahim
16
Eggert, Axel
15
Ueltschy, Linda C.
14
Kalamas, Maria
13
Pons, Frank
11
Teng, Lefa
11
Shobeiri, Saeed
8
Chebat, Jean-Charles
7
Toffoli, Roy
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Zhou, Lianxi
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Bergeron, Jasmin
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Mourali, Mehdi
6
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Darmon, René Y.
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Li, Rong
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Putrevu, Sanjay
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Takahashi, Ikuo
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Cho, Hyuksoo
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Mikhailitchenko, Galina
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Yingwei, Ren
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Zhang, Man
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Chandra, Ramdas
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Journal of business research : JBR
93
Journal of Business Research
36
Journal of retailing and consumer services
8
The journal of services marketing
7
International journal of advertising : the quarterly review of marketing communications
6
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5
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2
International journal of hospitality management
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2
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2
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2
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Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration
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Consumer perception of product risks and benefits
1
Cross-cultural and critical perspectives on brands
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Die Bank
1
Die Bank : Zeitschrift für Bankpolitik und Praxis
1
Die Betriebswirtschaft, DBW-Depot
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
1
Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
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ECONIS (ZBW)
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OLC EcoSci
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RePEc
45
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9
Other ZBW resources
9
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31
What is this accent? : effects of accent and language in international advertising contexts
Laroche, Michel
;
Li, Rong
;
Richard, Marie-Odile
;
Xu, Lu
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1209-1222
Persistent link: https://www.econbiz.de/10013328261
Saved in:
32
More than a mere cup of coffee : when perceived luxuriousness triggers Chinese customers' perceptions of quality and self-congruity
Li, Rong
;
Laroche, Michel
;
Richard, Marie-Odile
;
Cui, Xinyu
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209484
Saved in:
33
An investigation into online atmospherics : the effect of animated images on emotions, cognition, and purchase intentions
Laroche, Michel
;
Li, Rong
;
Richard, Marie-Odile
;
Zhou, Mi
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013209595
Saved in:
34
Kulanzmanagement in der Kfz-Industrie
Eggert, Axel
-
2002
Persistent link: https://www.econbiz.de/10001672657
Saved in:
35
Kundencenter als Instrument der Kundenbindung
Eggert, Axel
- In:
Effektives Customer Relationship Management : …
,
(pp. 133-153)
.
2001
Persistent link: https://www.econbiz.de/10001579172
Saved in:
36
Kundencenter als Instrument der Kundenbindung
Eggert, Axel
- In:
Effektives Customer Relationship Management : …
,
(pp. 133-153)
.
2002
Persistent link: https://www.econbiz.de/10002757179
Saved in:
37
Information und Innovation im industriellen Mittelstand : eine theoriegeleitete Untersuchung
Eggert, Axel
-
1992
Persistent link: https://www.econbiz.de/10004138982
Saved in:
38
Information und Innovation im industriellen Mittelstand : eine theoriegeleitete Untersuchung
Eggert, Axel
-
1992
Persistent link: https://www.econbiz.de/10013392556
Saved in:
39
Analyse von Präferenzstrukturen bei wissenschaftlichen Lehrbüchern
Eggert, Axel
-
1988
Persistent link: https://www.econbiz.de/10004722119
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40
Internet als Kommunikationsforum für Beschwerden bei Kfz-Herstellern
Eggert, Axel
- In:
Marktorientierte Unternehmensführung : Grundkonzepte, …
,
(pp. 209 - 236)
.
2004
Persistent link: https://www.econbiz.de/10014555122
Saved in:
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