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Intentionality, symbol, and situation in the interpretation of consumer choice
Foxall, Gordon R. - In: Marketing theory 13 (2012) 1, pp. 105-127
Persistent link: https://www.econbiz.de/10010117113
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Consumer psychology in behavioural perspective
Foxall, Gordon R. - 1990
Persistent link: https://www.econbiz.de/10013487974
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Interpreting consumer choice : the behavioral perspective model
Foxall, Gordon R. - 2009
Persistent link: https://www.econbiz.de/10004942245
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The continuum of consumer choice
Foxall, Gordon R. - 2024
Persistent link: https://www.econbiz.de/10014515399
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Explaining consumer choice
Foxall, Gordon R. - 2007
Persistent link: https://www.econbiz.de/10004886514
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When individuals behave as marketing firms: Probability discounting and reputation in peer‐to‐peer markets
Bonafé‐Pontes, Andressa A.; Oliveira‐Castro, Jorge M. - In: Managerial and Decision Economics (2019)
Persistent link: https://www.econbiz.de/10012084171
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The theory of the marketing firm
Foxall, Gordon R. - In: Managerial and Decision Economics 41 (2019) 2, pp. 164-184
Persistent link: https://www.econbiz.de/10012084176
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The marketing firm: Retailer and consumer contingencies
Larsen, Nils Magne; Sigurdsson, Valdimar; Breivik, Jørgen - In: Managerial and Decision Economics (2019)
Persistent link: https://www.econbiz.de/10012084182
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The marketing firm and co‐creation: An empirical study of marketer and customer's co‐creation process
Fagerstrøm, Asle; Bendheim, Liv Marie; Sigurdsson, Valdimar - In: Managerial and Decision Economics (2019)
Persistent link: https://www.econbiz.de/10012084187
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The marketing firm and co‐creation: The case of co‐creation by LEGO
Fagerstrøm, Asle; Bendheim, Liv Marie; Sigurdsson, Valdimar - In: Managerial and Decision Economics (2019)
Persistent link: https://www.econbiz.de/10012084188