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Marketing the $35 Akash tablet
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India
55
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Consumer behaviour
50
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43
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24
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Singh, Ramendra
114
Roy, Sanjit
60
Roy, Sanjit Kumar
37
Balaji, M. S.
14
Koshy, Abraham
11
Bang, Nguyen
8
Sekhon, Harjit
8
Ganguli, Shirshendu
7
Harrigan, Paul
7
Shekhar, Vaibhav
7
Lassar, Walfried M.
6
Gaganpreet Singh
5
Mishra, Prashant
5
Sadeque, Saalem
5
Sharma, Yukti
5
Sy-Changco, Joseph A.
5
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4
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4
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4
Chakrabarti, Ronika
4
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4
Mason, Katy
4
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4
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4
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4
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3
Bakshi, Madhupa
3
Devlin, James F.
3
Dey, Bidit Lal
3
Jaikumar, Saravana
3
Japutra, Arnold
3
Kumar, Avinash
3
Kumar, Jitender
3
Mutum, Dilip S.
3
Pradhan, Sudeepta
3
Roy, Rajat
3
Sharifah Faridah Syed Alwi
3
Singh, Rakesh
3
Singh, Rakesh K.
3
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7
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2
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Technological forecasting & social change : an international journal
2
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2
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2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Boundary spanning elements and the marketing function in organizations : concepts and empirical studies
1
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ECONIS (ZBW)
173
OLC EcoSci
26
RePEc
7
Other ZBW resources
5
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1
Modelling customer advocacy : a PLS path modeling approach
Roy, Sanjit
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 380-398
Persistent link: https://www.econbiz.de/10011479430
Saved in:
2
Trust in financial services : retrospect and prospect
Devlin, James F.
;
Ennew, Christine T.
;
Sekhon, Harjit S.
; …
- In:
Journal of financial services marketing : JFSM
20
(
2015
)
4
,
pp. 234-245
Persistent link: https://www.econbiz.de/10011480862
Saved in:
3
Perceptions of fairness in financial services: an analysis of distribution channels
Sekhon, Harjit
;
Roy, Sanjit
;
Devlin, James
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
2
,
pp. 171-190
Persistent link: https://www.econbiz.de/10011486745
Saved in:
4
Does relationship communication matter in B2C service relationships?
Balaji, M. S.
;
Roy, Sanjit
;
Khong Kok Wei
- In:
The journal of services marketing
30
(
2016
)
2
,
pp. 186-200
Persistent link: https://www.econbiz.de/10011487025
Saved in:
5
Antecedents and consequences of university brand identification
Balaji, M. S.
;
Roy, Sanjit
;
Sadeque, Saalem
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3023-3032
Persistent link: https://www.econbiz.de/10011507896
Saved in:
6
Fairness management: India, Pakistan and Bangladesh
Bang, Nguyen
;
Simkin, Lyndon
;
Roy, Sanjit
- In:
Ethical and social marketing in Asia : incorporating …
,
(pp. 233-252)
.
2015
Persistent link: https://www.econbiz.de/10011477464
Saved in:
7
Two-way acculturation in social media : the role of institutional efforts
Fujita, Momoko
;
Harrigan, Paul
;
Roy, Sanjit
;
Soutar, …
- In:
Technological forecasting & social change : an …
145
(
2019
),
pp. 532-542
Persistent link: https://www.econbiz.de/10012134624
Saved in:
8
Transforming community well-being through patients' lived experiences
Gallan, Andrew S.
;
McColl-Kennedy, Janet R.
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 376-391
Persistent link: https://www.econbiz.de/10012023814
Saved in:
9
Measuring service quality : a systematic review of literature
Roy, Sanjit
;
Lassar, Walfried M.
;
Ganguli, Shirshendu
; …
- In:
International journal of services, economics and management
7
(
2015
)
1
,
pp. 24-52
Persistent link: https://www.econbiz.de/10011607174
Saved in:
10
A cross-country study of service productivity
Sekhon, Harjit
;
Yalley, Andrews Agya
;
Roy, Sanjit
; …
- In:
The service industries journal
36
(
2016
)
5/6
,
pp. 223-238
Persistent link: https://www.econbiz.de/10011583913
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