Narrow search
Showing 51 - 60 of 113,303
Cover Image
Marketing to the social web : how digital customer communities build your business
Weber, Larry - 2009 - 2. ed.
Persistent link: https://www.econbiz.de/10003777510
Cover Image
The social media marketing book
Zarrella, Dan - 2010 - 1. ed.
Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics …
Persistent link: https://www.econbiz.de/10003879411
Cover Image
Advertising 2.0 : social media marketing in a Web 2.0 world
Tuten, Tracy L. - 2008 - 1. publ.
Persistent link: https://www.econbiz.de/10003685381
Cover Image
Die 11 Irrtümer über Social-Media : was Sie über Marketing und Reputationsmanagement in sozialen Netzwerken wissen sollten
Wolber, Hendrik - 2012 - 1. Aufl.
Persistent link: https://www.econbiz.de/10009427268
Cover Image
Marketing mit Youtube
Nufer, Gerd; Kaps, Anne - Fachhochschule Reutlingen / European School of Business - 2017
hohes Vertrauen entgegen-gebracht wird, weshalb sie sich sehr gut für Influencer-Marketing eignen. Marketing mit Youtube … Youtube als Marke-tinginstrument im Hinblick auf Influencer-Marketing. …
Persistent link: https://www.econbiz.de/10011704305
Cover Image
Marken in Social Networks : eine empirische Untersuchung im Konsumgüterbereich
Krüger, Kevin; Regier, Stefanie - 2012 - 1. Aufl.
Persistent link: https://www.econbiz.de/10014010265
Cover Image
Facebook - Marketing unter Freunden : Dialog statt plumpe Werbung
Holzapfel, Felix; Holzapfel, Klaus - 2011 - 3. Aufl., [Nachdr.]
Persistent link: https://www.econbiz.de/10009547049
Cover Image
oTree - An Open-Source Platform for Laboratory, Online, and Field Experiments
Chen, Daniel L. - 2017
oTree is an open-source and online software for implementing interactive experiments in the laboratory, online, the field or combinations thereof. oTree does not require installation of software on subjects' devices; it can run on any device that has a web browser, be that a desktop computer, a...
Persistent link: https://www.econbiz.de/10012968847
Cover Image
Virtual watercoolers : a field experiment on virtual synchronous interactions and performance of organizational newcomers
Bojinov, Iavor; Choudhury, Prithwiraj; Lane, Jacqueline N. - 2021
newcomers? We report results from a randomized field experiment conducted at a large global organization that estimates the …
Persistent link: https://www.econbiz.de/10012586509