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When and how should retailers rationalize the size and duration of price discounts?
Weathers, Danny; Swain, Scott D.; Makienko, Igor - In: Journal of business research : JBR 68 (2015) 12, pp. 2610-2618
Persistent link: https://www.econbiz.de/10011399623
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What makes deal-of-the-day promotions really effective? : the interplay of discount and time constraint with product type
Eisenbeiß, Maik; Wilkinson, Robert; Skiera, Bernd; … - In: International journal of research in marketing : IJRM ; … 32 (2015) 4, pp. 387-397
Persistent link: https://www.econbiz.de/10011428880
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Time discounting, present biases, and health-related behavior
Kang, Myong-Il; Ikeda, Shinsuke - 2013
aspects of time discounting: (i) impatience, measured by the overall discount rate; (ii) present bias, measured by the degree …
Persistent link: https://www.econbiz.de/10009791179
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Intertemporal choice with health-dependent discounting
Strulik, Holger - In: Mathematical social sciences 111 (2021), pp. 19-25
Persistent link: https://www.econbiz.de/10012615614
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Discounting over subjective time : subjective time perception helps explain multiple discounted utility anomalies
Wang, Yitong; Wang, Liangyan; Keller, L. R. - In: International journal of research in marketing : IJRM ; … 32 (2015) 4, pp. 445-448
Persistent link: https://www.econbiz.de/10011428937
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Microfoundations of discounting
Adamou, Alexander; Berman, Yonatan; Mavroyiannis, Diomides - In: Decision analysis : a journal of the Institute for … 18 (2021) 4, pp. 257-272
Persistent link: https://www.econbiz.de/10012814151
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On the profitability of stacked discounts : identifying revenue and cost effects of discount framing
Ertekin, Necati; Shulman, Jeffrey D.; Chen, Haipeng - In: Marketing science : the marketing journal of the … 38 (2019) 2, pp. 317-342
Persistent link: https://www.econbiz.de/10012022545
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Estimating blockage discounts
Ahmed, Parvez; Wiggins, C. D. - In: The journal of wealth management 17 (2014/15) 3, pp. 58-67
Persistent link: https://www.econbiz.de/10011286195
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Clustering and discounting in auction-style SEOs : evidence from China
Liu, Jinzhao; Gao, Shenghao; Zhou, Jun - In: Pacific-Basin finance journal 57 (2019), pp. 1-19
Persistent link: https://www.econbiz.de/10012170467
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Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv; Verma, Swati - In: Journal of marketing research : JMR 55 (2018) 3, pp. 339-351
Persistent link: https://www.econbiz.de/10011878689