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International marketing ; Vol. VI
Kotabe, Masaaki (contributor) - 2007
Persistent link: https://www.econbiz.de/10003404918
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Outsourcing and financial performance : a negative curvilinear effect
Kotabe, Masaaki; Mol, Michael J. - In: Journal of purchasing and supply management 15 (2009) 4, pp. 205-213
Persistent link: https://www.econbiz.de/10003917305
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Global sourcing strategy and performance of knowledge-intensive business services : a two-stage strategic fit model
Murray, Janet Y.; Kotabe, Masaaki; Westjohn, Stanford A. - In: Journal of international marketing 17 (2009) 4, pp. 90-105
Persistent link: https://www.econbiz.de/10003936362
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A story of breakthrough versus incremental innovation : corporate entrepreneurship in the global pharmaceutical industry
Dunlap-Hinkler, Denise; Kotabe, Masaaki; Mudambi, Ram - In: Strategic entrepreneurship journal : SEJ 4 (2010) 2, pp. 106-127
Persistent link: https://www.econbiz.de/10003993045
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A "strategy tripod" perspective on export behaviors : evidence from domestic and foreign firms based in an emerging economy
Gao, Gerald Yong; Murray, Janet Y.; Kotabe, Masaaki; … - In: Journal of international business studies : JIBS ; an … 41 (2010) 3, pp. 377-396
Persistent link: https://www.econbiz.de/10003981544
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Marketing-industrial design integration in new product development : the case of China
Zhang, Dan; Hu, Peng; Kotabe, Masaaki - In: The journal of product innovation management : an … 28 (2011) 3, pp. 360-373
Persistent link: https://www.econbiz.de/10008991518
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Reducing distributor opportunism in the export market : effects of monitoring mechanisms, norm-based information exchange, and market orientation
Ju, Min; Murray, Janet Y.; Kotabe, Masaaki; Gao, Gerald Yong - In: Journal of world business : JWB 46 (2011) 4, pp. 487-496
Persistent link: https://www.econbiz.de/10009373588
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Outsourcing and its implications for market success : negative curvilinearity, firm resources, and competition
Kotabe, Masaaki; Mol, Michael J.; Murray, Janet Y.; … - In: Journal of the Academy of Marketing Science 40 (2012) 2, pp. 329-346
Persistent link: https://www.econbiz.de/10009524874
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Towards a marketing communications model for small political parties : a primary principles strategic perspective for developed countries
Thrassou, Alkis; Vrontis, Demetris; Kotabe, Masaaki - In: Cross cultural management : an international journal 18 (2011) 3, pp. 263-292
Persistent link: https://www.econbiz.de/10009304743
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Diaspora investment and entrepreneurship : the role of people, their movements, and capital in the international economy
Kotabe, Masaaki; Riddle, Liesl; Sonderegger, Petra; … - In: Journal of international management 19 (2013) 1, pp. 3-5
Persistent link: https://www.econbiz.de/10009724724