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Disguised-monetary discounts and purchase decisions : what is petrol worth?
Jaber, Mazen; Goggins, Kylie - In: Journal of customer behaviour 12 (2013) 2/3, pp. 95-109
Persistent link: https://www.econbiz.de/10010233775
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If only I had the time! : the impact of time salience on consumers' evaluations of product offers
Alexander, David L.; Sackett, Aaron M. - In: Journal of consumer behaviour : an international … 12 (2013) 5, pp. 382-388
Persistent link: https://www.econbiz.de/10010200860
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The role of visual merchandising in apparel purchase decision
Krishnakumar, M. - In: The IUP journal of management research : IJMR 13 (2014) 1, pp. 37-54
Persistent link: https://www.econbiz.de/10010252791
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How consumers respond to missing a quantity discount with multiple price breaks
Huang, Wen Hsien - In: Journal of consumer behaviour : an international … 15 (2016) 5, pp. 411-419
Persistent link: https://www.econbiz.de/10011542318
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Learning in advance selling with heterogeneous consumers
Loginova, Oksana; Wang, X. Henry; Zeng, Chenhang - 2014
Persistent link: https://www.econbiz.de/10010403089
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Retailers' merchandise organization and price perceptions
Suri, Rajneesh; Cai, Jane Zhen; Monroe, Kent B.; … - In: Journal of retailing 88 (2012) 1, pp. 168-179
Persistent link: https://www.econbiz.de/10009513134
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Do opposites attract? : understanding opposition in promotion
Krishen, Anjala S.; Homer, Pamela Miles - In: Journal of business research : JBR 65 (2012) 8, pp. 1144-1151
Persistent link: https://www.econbiz.de/10009562069
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The direct and interactive effects of store-level promotions on impulse purchase : moderating impact of category familiarity and normative influences
Shukla, Paurav; Banerjee, Madhumita - In: Journal of consumer behaviour : an international … 13 (2014) 4, pp. 242-250
Persistent link: https://www.econbiz.de/10010391694
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An empirical analysis of the impact of cross-channel promotions in multi-channel grocery retailing
Breugelmans, Els; Campo, Katia; He, Huiying - 2014
Persistent link: https://www.econbiz.de/10011291037
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Learning in Advance Selling with Heterogeneous Consumers
Loginova, Oksana - 2016
Advance selling occurs when consumers order a firm's product prior to the regular selling season. It reduces uncertainty for both the firm and the buyers and enables the firm to better forecast its future demand. The distinctive feature of this paper is that there are both experienced and...
Persistent link: https://www.econbiz.de/10013007865