Gubíniová, Katarína; Moller, Thorsten Robert; … - In: Administrative Sciences : open access journal 13 (2023) 6, pp. 1-12
achieved with the support of loyalty programmes. As the tourism and hospital industries have become the fastest growing sectors … in the world, hotels have realised the potential to focus on their loyal customers. A qualitative approach was adopted to … general managers and executives working in the club lounges of five-star hotels in Suzhou as well as loyalty programme …
