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SpringerLink / Bücher
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European journal of marketing : EJM
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Tourism management : research, policies, practice
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Cogent Business & Management
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Journal of Business Research
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Marketing Intelligence & Planning
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Symphonya. Emerging Issues in Management
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International Journal of Bank Marketing
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Journal of Business & Industrial Marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Marketing intelligence & planning
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International Journal of Retail & Distribution Management
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Journal of marketing
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The journal of business & industrial marketing
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Asia Pacific Journal of Marketing and Logistics
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Economics Papers from University Paris Dauphine
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Journal of business ethics : JOBE
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MPRA Paper
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Ovidius University Annals, Economic Sciences Series
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Services marketing quarterly
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Industrial marketing management : the international journal for industrial and high-tech firms
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International Journal of Contemporary Hospitality Management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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101
What are investors willing to pay to customize their investment product?
Vrecko, Dennis
;
Langer, Thomas
- In:
Management science : journal of the Institute for …
59
(
2013
)
8
,
pp. 1855-1870
Persistent link: https://www.econbiz.de/10009788948
Saved in:
102
Consumers' value perceptions of e-
customization
: a model incorporating information framing and product type
Jiang, Pingjun
;
Balasubramanian, Siva Kumar
;
Lambert, …
- In:
The journal of consumer marketing
31
(
2014
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10010253990
Saved in:
103
Technical debt and the reliability of enterprise software systems : a competing risks analysis
Ramasubbu, Narayan
;
Kemerer, Chris F.
- In:
Management science : journal of the Institute for …
62
(
2016
)
5
,
pp. 1487-1510
Persistent link: https://www.econbiz.de/10011487565
Saved in:
104
The impact of strategic alignment and responsiveness to market on manufacturing firm's performance
Sardana, Deepak
;
Mile, Terziovski
;
Gupta, Narain
- In:
International journal of production economics
177
(
2016
),
pp. 131-136
Persistent link: https://www.econbiz.de/10011503370
Saved in:
105
The effect of
customization
and gender on customers' attitude
Wolf, Alana
;
Zhang, Lu
- In:
International journal of hospitality management
56
(
2016
),
pp. 28-32
Persistent link: https://www.econbiz.de/10011520935
Saved in:
106
From firm-controlled to consumer-contributed : consumer co-production of personal media marketing communication
Bacile, Todd J.
;
Ye, Christine
;
Swilley, Esther
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10010399436
Saved in:
107
Consumer evaluation of customer
loyalty
programs : the role of
customization
in customer
loyalty
program involvement
Winters, Erica
;
Ha, Sejin
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
4
,
pp. 370-385
Persistent link: https://www.econbiz.de/10010406173
Saved in:
108
Customer requirements based ERP
customization
using AHP technique
Parthasarathy, Sudhaman
;
Daneva, Maya
- In:
Business process management journal
20
(
2014
)
5
,
pp. 730-751
Persistent link: https://www.econbiz.de/10010415802
Saved in:
109
Does competition lead to
customization
?
Hsu, Wen-Tai
;
Lu, Yi
;
Ng, Travis
- In:
Journal of economic behavior & organization : JEBO
106
(
2014
),
pp. 10-28
Persistent link: https://www.econbiz.de/10010497719
Saved in:
110
Customization
in bicycle retailing
Jafari, Hamid
;
Nyberg, Anna
;
Osnes, Tone-Lise
;
Schmitz, …
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 77-90
Persistent link: https://www.econbiz.de/10010503929
Saved in:
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