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Introducing B2B marketing
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Beschaffung
5,884
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5,565
Business-to-business marketing
3,535
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3,477
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2,633
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2,629
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1,436
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1,435
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1,391
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848
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821
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788
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303
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Spagnolo, Giancarlo
61
Kleinaltenkamp, Michael
60
Eßig, Michael
44
Bogaschewsky, Ronald
41
Backhaus, Klaus
36
Giebe, Thomas
35
Homburg, Christian
29
Lasch, Rainer
29
Decarolis, Francesco
28
Arnold, Ulli
25
Johnston, Wesley J.
25
Stölzle, Wolfgang
25
Herweg, Fabian
24
Iossa, Elisabetta
24
Svensson, Göran
24
Lindgreen, Adam
23
Wolfstetter, Elmar
23
Hofbauer, Günter
22
Kaufmann, Lutz
22
Naudé, Peter
22
Voeth, Markus
22
Wagner, Stephan M.
22
Arnolds, Hans
21
Ensthaler, Ludwig
21
Giuffrida, Leonardo M.
21
Heege, Franz
21
Large, Rudolf
21
Tussing, Werner
21
Henneberg, Stephan
20
Hofmann, Erik
20
Jacob, Frank
20
Günther, Edeltraud
19
Leenders, Michiel R.
19
Schiele, Holger
19
Albano, Gian Luigi
18
Geiger, Ingmar
18
Noack, Christian
18
Piontek, Jochem
18
Seifert, Michael
18
Wynstra, Finn
18
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Springer Fachmedien Wiesbaden
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World Bank
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
20
National Bureau of Economic Research
19
C.E.P.R. Discussion Papers
17
Bundesverband Materialwirtschaft, Einkauf und Logistik
15
Verlag Dr. Kovač
13
Books on Demand GmbH <Norderstedt>
12
CESifo
10
Fördergesellschaft Produktmarketing
10
Springer Gabler <Firma>
10
World Bank Group
10
OECD
9
De Gruyter Oldenbourg
8
United States / Congress / Senate / Committee on Government Operations / Permanent Subcommittee on Investigations
8
International Purchasing and Supply Educational Research Association
7
Springer-Verlag GmbH
7
Inter-American Development Bank
6
Eric Cuvillier <Firma>
5
Erich-Schmidt-Verlag
5
Haufe-Lexware GmbH & Co. KG
5
Lehrstuhl für Internationales Management & Beschaffung <Vallendar>
5
Uni-Edition GmbH
5
Universität Mannheim
5
W. Kohlhammer GmbH
5
Department of Economics, Oxford University
4
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4
Deutschland <Bundesrepublik> / Umweltbundesamt
4
European Association for Industrial Marketing Research
4
Faculdade de Economia, Universidade do Porto
4
HAL
4
IGI Global
4
National Association of Purchasing Management
4
Shaker Verlag
4
Sonderforschungsbereich 373, Quantifikation und Simulation ökonomischer Prozesse, Wirtschaftswissenschaftliche Fakultät
4
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4
epubli GmbH
4
Australian Agricultural and Resource Economics Society - AARES
3
Bundesverband Industrieller Einkauf
3
Centro di Studi Internazionali Sull'Economia e la Sviluppo (CEIS), Facoltà di Economia
3
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Industrial marketing management : the international journal for industrial and high-tech firms
644
The journal of business & industrial marketing
263
International journal of procurement management
207
Journal of purchasing and supply management
179
SpringerLink / Bücher
174
Journal of business-to-business marketing
133
Journal of business research : JBR
115
Springer eBook Collection
74
International journal of production research
72
International journal of production economics
66
European journal of operational research : EJOR
59
Europäische Hochschulschriften / 5
57
Journal of Business & Industrial Marketing
52
Manufacturing & service operations management : M & SOM
49
Management science : journal of the Institute for Operations Research and the Management Sciences
45
Production and operations management : an international journal of the Production and Operations Management Society
42
Gabler Edition Wissenschaft
36
Journal of marketing
36
Research
36
Springer eBook Collection / Business and Economics
36
Handbook of business-to-business marketing
35
Lehrbuch
34
Construction Management and Economics
32
Beiträge zum Beschaffungsmarketing
31
Transportation research / E : an international journal
28
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
27
CESifo working papers
25
Discussion paper
24
International journal of industrial organization
24
essentials
24
Journal of public procurement : JoPP
23
Journal of supply chain management, logistics and procurement
23
Journal of the Academy of Marketing Science
23
Omega : the international journal of management science
22
CESifo Working Paper
21
Harvard-Business-Manager : das Wissen der Besten
21
The journal of personal selling & sales management : JPSSM
21
Decision sciences : DS
20
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
20
Supply chain management : an international journal
20
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Source
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ECONIS (ZBW)
9,104
USB Cologne (EcoSocSci)
555
RePEc
387
Other ZBW resources
202
EconStor
147
BASE
83
USB Cologne (business full texts)
33
OLC EcoSci
6
ArchiDok
2
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Showing
1
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10,519
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date (oldest first)
1
Purchasing managers' perceived bias in supplier-selected referrals
Hada, Mahima
;
Grewal, Rajdeep
;
Lilien, Gary L.
- In:
The journal of supply chain management : a global …
49
(
2013
)
4
,
pp. 81-95
Persistent link: https://www.econbiz.de/10010228969
Saved in:
2
Tradeoffs in supplier attribute ratings in supplier selection across strategic versus non-strategic purchases
Boone, Derrick <Sr.>
;
Steward, Michelle D.
;
Narus, James A.
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 97-109
Persistent link: https://www.econbiz.de/10012259322
Saved in:
3
From operational necessity to strategic advantage : why payments are the next area of transformation in the B2B value chain
Parpou, Maria
;
Frost, Luke
- In:
Journal of digital banking
4
(
2019/2020
)
3
,
pp. 234-243
Persistent link: https://www.econbiz.de/10012305040
Saved in:
4
Investitionsgütermarketing auf Basis industrieller Beschaffungsentscheidungen : Entscheidungsprozesse beim Kauf von Industrieanlagen
Fitzgerald, Ronald L.
-
1989
Persistent link: https://www.econbiz.de/10000771427
Saved in:
5
Netzwerkansätze im Business-to-Business-Marketing :
Beschaffung
, Absatz und Implementierung neuer Technologien
Kleinaltenkamp, Michael
(
ed.
)
-
1994
Persistent link: https://www.econbiz.de/10000412564
Saved in:
6
Integration von Kunden und Lieferanten : Analyse langfristiger Geschäftsbeziehungen auf Businessmärkten
Schwaner, Jost
-
1996
Persistent link: https://www.econbiz.de/10000610590
Saved in:
7
Technischer Vertrieb : Grundlagen des Business-to-Business Marketing
Kleinaltenkamp, Michael
(
ed.
)
-
2000
-
2., neu bearb. u. erw. Aufl.
Persistent link: https://www.econbiz.de/10000672594
Saved in:
8
Systembindungseffekte bei der
Beschaffung
von Informationstechnologien : der Markt für PPS-Systeme
Reinkemeier, Christoph
-
1998
Persistent link: https://www.econbiz.de/10000672605
Saved in:
9
Der intraorganisationale Beschaffungsentscheidungsprozeß : ein operationales Modell
Huth, Wolf Dietger
-
1988
Persistent link: https://www.econbiz.de/10000061851
Saved in:
10
Opponenten im organisationalen Beschaffungsprozeß
Klöter, Ralf
-
1997
Persistent link: https://www.econbiz.de/10000957736
Saved in:
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