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CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SUCCESS FACTORS: AN EXPLORATORY STUDY
Alamgir, Mohammed; Shamsuddoha, Mohammad - In: EcoForum 4 (2015) 1, pp. 7-7
-service managers of different telecom operators of Bangladesh have been interviewed. To determine the factors along with related …
Persistent link: https://www.econbiz.de/10011191405
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Paving the way for CRM success : the mediating role of knowledge management and organizational commitment
Garrido-Moreno, Aurora; Lockett, Nigel; … - In: Information & management : the internat. journal of … 51 (2014) 8, pp. 1031-1042
Persistent link: https://www.econbiz.de/10010466473
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Interactions between customer relationship management technology infrastructure, loyalty & customer satisfaction : evidence from Iran
Dadar, Meysam; Amirnejad, Ghanbar - In: International journal of economic perspectives : IJEP 11 (2017) 1, pp. 1326-1333
Persistent link: https://www.econbiz.de/10011764677
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Customer-centric knowledge creation for customer relationship management
Phocharapol Srisamran; Ractham, Vichita Vathanophas - In: The journal of applied business research 30 (2014) 2, pp. 397-408
Persistent link: https://www.econbiz.de/10010353543
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CRM's effect on the customer knowledge creation process and innovation
Mehrabadi, Seyed Rohollah Hosseini; Keshavarzi, Ali Hossein - In: European journal of international management : EJIM 16 (2021) 3, pp. 427-449
Persistent link: https://www.econbiz.de/10012667874
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The impact of knowledge management on customer relationship management : a case from the fast food industry in Jordan
Mahawrah, Fadi; Shehabat, Issa; Abu-Shanab, Emad - In: International journal of electronic customer … 10 (2016) 2/4, pp. 138-157
Persistent link: https://www.econbiz.de/10011688025
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Investigation of Customer Knowledge Management: A Case Study Research
Kaoud, Menatalla - In: International Journal of Service Science, Management, … 8 (2017) 2, pp. 12-22
This article examines the Customer Knowledge Management (CKM) as an integration between the approaches of Knowledge Management (KM) and Customer Relationship Management (CRM). In the context of CRM, three types of knowledge flows play a critical role in the interaction between the organization...
Persistent link: https://www.econbiz.de/10012048114
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CRM technology and KAM performance : the mediating effect of key account-related knowledge
Salojärvi, Hanna; Sainio, Liisa-Maija - In: Journal of business market management : JBM 8 (2015) 1, pp. 435-454
This paper examines the effect of customer relationship management (CRM) technology investment and key account-related knowledge on suppliers' key account management (KAM) performance. The findings are based on survey data gathered from large Finnish industrial suppliers and subjected to factor...
Persistent link: https://www.econbiz.de/10010516592
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Customer knowledge management : state of the art and future research directions
Wilhelm, Stefan; Gueldenberg, Stefan - In: International journal of knowledge management studies : … 5 (2012/14) 3/4, pp. 265-284
Persistent link: https://www.econbiz.de/10011346947
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The role of knowledge acquisition in facilitating customer involvement in product development : examining the mediation effect of absorptive capacity
Dahiyat, Samer E.; Al-Zu'bi, Zu'bi M. F. - In: International journal of learning and change : IJLC 6 (2012) 3/4, pp. 171-206
Persistent link: https://www.econbiz.de/10009700499