Generation Z is arriving on the labour scene. In the near future, this generation will dominate organisations’ recruitment and selection processes. Theories regarding the attraction and retention of talent were initially developed based on the characteristics of previous generations in the...

Purpose: Organizations, nowadays, are becoming cognizant of Employer Branding as it has been observed that with the help of Employer Branding the best talent in the market can be attracted, retained, and motivated. The study aimed to find out the dimensions of employer branding and to establish...

Today, due to globalization and technological advancements, an extremely competitive knowledge-based economy has emerged. Accordingly, the need for highly skilled employees has increased enormously in the market. It is an established fact that talented employees are considered essential for...

This research study investigated the interrelationships among Employer Brand Perception (EBP), Servant Leadership (SL) and Perceived Employee Retention (PER) using the data collected from the 169 (N=169) employees working in Indian public and private sector organizations. Employer brand...

Today, due to globalization and technological advancements, an extremely competitive knowledge-based economy has emerged. Accordingly, the need for highly skilled employees has increased enormously in the market. It is an established fact that talented employees are considered essential for...