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Evaluate and understand customer lifetime duration : an example from telecom
Wang, Chao; Dalla Pozza, Ilaria - In: Revue Gestion 2000 : management & prospective 32 (2015) 2, pp. 79-101
Persistent link: https://www.econbiz.de/10011891122
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The role of using big data in predicting customer behaviour : the intermediary role of business intelligence in Jordanian telecommunications companies (a field study)
Khrisat, Raed. M.; Khaddam, Amineh A.; Abusweilem, … - In: International journal of business information systems : … 42 (2023) 1, pp. 23-42
Persistent link: https://www.econbiz.de/10014286372
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Modelling customer satisfaction and customer loyalty in the frame of telecommunications industry : a review
Saroha, Rituraj; Diwan, Saloni Pawan - In: EuroMed journal of management 2 (2017) 1, pp. 15-37
Persistent link: https://www.econbiz.de/10011929776
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Role of service quality in improving customer loyalty towards telecom companies in Hungary during the COVID-19 pandemic
Naz, Farheen; Alshaabani, Ayman; Rudnák, Ildikó; … - In: Economies : open access journal 9 (2021) 4, pp. 1-21
The telecommunication sector is one of the most rapidly growing sectors in the world. The COVID-19 pandemic has created … an increased dependence of customers on telecommunications to continue their work and studies. The increased usage of …
Persistent link: https://www.econbiz.de/10012800325
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Exploring online sentiment (OS) as a measure of customer experience (CX) for telecommunication services
Lappeman, James; Meyer, Seth; Miguel, Diana - In: Services marketing quarterly 43 (2022) 3, pp. 257-276
Persistent link: https://www.econbiz.de/10013352800
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Marketing strategies in the wireless telecommunications market : a customers' perception
Chatzoglou, Prodromos D.; Gournas, Dionysios I. - In: International journal of decision sciences, risk and … 5 (2013/14) 4, pp. 398-420
Persistent link: https://www.econbiz.de/10011346983
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Implications of minimum contract durations on customer retention
Becker, Jan U.; Spann, Martin; Schulze, Timo - In: Marketing letters : a journal of research in marketing 26 (2015) 4, pp. 579-592
Persistent link: https://www.econbiz.de/10011399128
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Antecedents of attitudinal loyalty in a telecom service sector : the Nigerian case
Izogo, Ernest Emeka - In: International journal of quality & reliability management 33 (2016) 6, pp. 747-768
Persistent link: https://www.econbiz.de/10011591125
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Determinants of attitudinal loyalty in Nigerian telecom service sector : does commitment play a mediating role?
Izogo, Ernest Emeka - In: Journal of retailing and consumer services 23 (2015), pp. 107-117
Persistent link: https://www.econbiz.de/10010503921
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Enhancing customer retention in case of service elimination? : an empirical investigation in telecommunications
Somosi, Agnes; Stiassny, Alfred; Kolos, Krisztina - 2018
Persistent link: https://www.econbiz.de/10012011551