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Long-term oriented marketing relationships and ethical conduct in outsourcing sector
Ndubisi, Nelson Oly; Malhotra, Naresh K.; Capel, Celine … - In: Psychology & marketing 33 (2016) 5, pp. 372-388
Persistent link: https://www.econbiz.de/10011485883
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Contrasting the drivers of switching intent and switching bhavior in contractual service settings
Wirtz, Jochen; Xiao, Ping; Chiang, Jeongwen; Malhotra, … - In: Journal of retailing 90 (2014) 4, pp. 463-480
Persistent link: https://www.econbiz.de/10010473276
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The antecedents and moderators of offline information search : a meta-analysis
Maity, Moutusy; Dass, Mayukh; Malhotra, Naresh K. - In: Journal of retailing 90 (2014) 2, pp. 233-254
Persistent link: https://www.econbiz.de/10010402307
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Alternative techniques for assessing common method variance : an analysis of the theory of planned behavior research
King Schaller, Tracey; Patil, Ashutosh; Malhotra, Naresh K. - In: Organizational research methods : ORM 18 (2015) 2, pp. 177-206
Persistent link: https://www.econbiz.de/10010506331
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Special issue: Marketing Legends
Malhotra, Naresh K. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009270407
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Demographics, attitude, personality and credit card features correlate with credit card debt : a view from China
Wang, Lili; Lu, Wei; Malhotra, Naresh K. - In: Journal of economic psychology : research in economic … 32 (2011) 1, pp. 179-193
Persistent link: https://www.econbiz.de/10009273843
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A comparative study on parameter recovery of three approaches to structural equation modeling
Hwang, Heungsun; Malhotra, Naresh K.; Kim, Youngchan; … - In: Journal of marketing research : JMR 47 (2010) 4, pp. 699-712
Persistent link: https://www.econbiz.de/10009235359
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Determinants of credit card debt : differentiating between revolving credit debt and petty installment loan in China
Wang, Lili; Malhotra, Naresh K.; Lu, Wei - In: Journal of consumer behaviour : an international … 13 (2014) 4, pp. 294-302
Persistent link: https://www.econbiz.de/10010391680
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Unique marketing challenges at the frontiers of technology : an integrated perspective
Uslay, Can; Malhotra, Naresh K.; Citrin, Alka V. - In: International journal of technology management : IJTM 28 (2004) 1, pp. 8-30
Persistent link: https://www.econbiz.de/10002207016
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Technology transformation and purposed play : model development and implications for high tech product development
Quey, Timothy M.; Malhotra, Naresh K. - In: International journal of technology management : IJTM 28 (2004) 1, pp. 62-87
Persistent link: https://www.econbiz.de/10002207298