Until recently, different types of innovation strategy have been introduced in innovation studies. However, their … of different innovation strategies on firms' market performance using the panel data for 2,496 firms obtained from Korea … Innovation Survey (2010). In doing so, we categorize firms depending on whether their products are new to the firm or to the …

Verknüpfung von Schematheorie und der Theorie des überlegten Handelns erweist sich in diesem Zusammenhang als gewinnbringendes …