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Competitive analysis of social media data in the banking industry

Afolabi, Ibukun Tolulope; Ezenwoke, Azubuike Ansalem; … - In: International journal of internet marketing and … 11 (2017) 3, pp. 183-201

Persistent link: https://www.econbiz.de/10011844660

CRM in social media : predicting increases in Facebook usage frequency

Ballings, Michel; Van den Poel, Dirk - In: European journal of operational research : EJOR 244 (2015) 1, pp. 248-260

Persistent link: https://www.econbiz.de/10010531944

Facebook shadow profiles

Aguiar, Luis; Peukert, Christian; Schäfer, Maximilian; … - 2022

used to build user profiles and infer preferences. We quantify the extent to which Facebook can track web behavior outside … of their own platform. The network of engagement buttons, placed on third-party websites, lets Facebook follow users as … they browse the web. Tracking users outside its core platform enables Facebook to build shadow profiles. For a …

Persistent link: https://www.econbiz.de/10012816016

Leveraging social media metrics in improving social media performances through organic reach : a data mining approach

Huang, R. Jen-peng; Depari, Genesis Sembiring; Riorini … - In: The review of economic and business studies : REBS 11 (2018) 2, pp. 33-48

Persistent link: https://www.econbiz.de/10012007286

Social media analytics : literature review and directions for future research

Rathore, Ashish K.; Kar, Arpan Kumar; Ilavarasan, P. … - In: Decision analysis : a journal of the Institute for … 14 (2017) 4, pp. 229-249

Persistent link: https://www.econbiz.de/10011879434

Factors influencing hotels' online prices

Moro, Sérgio; Rita, Paulo; Oliveira, Cristina - In: Journal of hospitality marketing & management 27 (2018) 4, pp. 443-464

Persistent link: https://www.econbiz.de/10011880439

Information seeking and online deal seeking behavior

Zhang, Weidong; Tian, Xin; He, Wu - In: Journal of global information management : an official … 27 (2019) 4, pp. 147-160

Persistent link: https://www.econbiz.de/10012121789

An analytical journey towards big data

Phillips-Wren, Gloria; Hoskisson, Angela - In: Journal of decision systems 24 (2015) 1, pp. 87-102

Persistent link: https://www.econbiz.de/10011333339

Social media sentimental analysis in exhibition's visitor engagement perdition

Lee, Tian-Shyug; Shia, Ben-Chang; Huh, Chung-Ling - In: Inventi impact: service sector (2016) 3, pp. 156-164

Persistent link: https://www.econbiz.de/10011625670

Quantifying the effects of online bullishness on international financial markets

Mao, Huina; Counts, Scott; Bollen, Johan - 2015

Computational methods to gauge investor sentiment from commonly used online data sources that rely on machine learning classifiers and lexicons have shown considerable promise, but suffer from measurement and classification errors. In our work, we develop a simple, direct and unambiguous...

Persistent link: https://www.econbiz.de/10011664041

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