//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Unleashing a decisive approach...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
India
23
Indien
14
Consumer behaviour
12
Konsumentenverhalten
12
Electronic Banking
5
Electronic banking
5
Takeover
5
Übernahme
5
Brand image
4
Brand management
4
Event study
4
Markenführung
4
Markenimage
4
Advertising effects
3
Börsenkurs
3
Celebrity endorsement
3
Celebrity-Werbung
3
Cross border acquisitions
3
Firm performance
3
Quality costs
3
Quality management
3
Share price
3
Unternehmenserfolg
3
Werbewirkung
3
Acquisitions
2
Adopter Categories
2
Ankündigungseffekt
2
Announcement effect
2
Bank
2
Beziehungsmarketing
2
Brand architecture
2
Brands
2
Cash offers
2
Cluster Analysis
2
Cognition
2
Confidence
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Demographic Variables
2
Dienstleistungsqualität
2
more ...
less ...
Online availability
All
Undetermined
20
Free
1
Type of publication
All
Article
46
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
24
Aufsatz in Zeitschrift
24
research-article
7
Case study
2
Fallstudie
2
case-report
1
Language
All
English
38
Undetermined
10
Author
All
Mann, Bikram Jit Singh
36
Kohli, Reena
14
Sahni, Sunpreet Kaur
8
Chopra, Arvind
7
Garg, Dixit
6
Kaur Ghuman, Mandeep
6
Jit Singh Mann, Bikram
4
Babbar, Sonia
3
Parmar, Yadvinder
3
Dutta, Prabhjot
2
Kaur, Mandeep
2
Ghuman, Mandeep Kaur
1
Kaur, Harmeet
1
Mann, Rashmi
1
Rashmi, A.
1
Rawat, Jyoti
1
S. Saigal, Brinder
1
Sahni, Supreet Kaur
1
Saigal, Brinder S.
1
Saji, K.B.
1
Singh Mann, Bikramjit
1
Singh, Bikram Jit
1
more ...
less ...
Published in...
All
The TQM journal : the international review of organizational improvement
4
Global business review
3
The journal of product & brand management
3
Decision
2
International Journal of Emerging Markets
2
International business review : the official journal of the European International Business Academy
2
International journal of commerce and management
2
International journal of electronic business
2
Journal of Product & Brand Management
2
The TQM Journal
2
Vision : the journal of business perspective
2
Business Process Management Journal
1
Corporate reputation review : an international journal
1
Emerging Markets Review
1
Emerging markets review
1
Global Business Review
1
International Business Review
1
International Journal of Commerce and Management
1
International journal of emerging markets
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of Asia Business Studies
1
Journal of marketing communications
1
Management and Labour Studies
1
Metamorphosis : a journal of management research
1
The ICFAI University journal of mergers & acquisitions
1
The IUP journal of bank management : IJBM
1
The IUP journal of brand management : IJBRM
1
The IUP journal of management research : IJMR
1
The international review of retail, distribution and consumer research
1
The journal of brand management : an international journal
1
Vision
1
more ...
less ...
Source
All
ECONIS (ZBW)
26
Other ZBW resources
9
OLC EcoSci
8
RePEc
5
Showing
11
-
20
of
48
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
Scale development and validation for measuring corporate brand associations
Mann, Bikram Jit Singh
;
Ghuman, Mandeep Kaur
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 43-62
Persistent link: https://www.econbiz.de/10010234570
Saved in:
12
Measuring celebrity equity : unearthing the consumer knowledge structure associations
Kaur Ghuman, Mandeep
;
Parmar, Yadvinder
;
Mann, Bikram …
- In:
Global business review
22
(
2021
)
3
,
pp. 797-820
Persistent link: https://www.econbiz.de/10012591520
Saved in:
13
An empirical analysis of resources in the Indian pharmaceutical industry
Mann, Bikram Jit Singh
;
Dutta, Prabhjot
- In:
International journal of emerging markets
8
(
2013
)
1
,
pp. 82-96
Persistent link: https://www.econbiz.de/10009737632
Saved in:
14
Target shareholders' wealth creation in domestic and cross-border acquisitions in India
Mann, Bikram Jit Singh
;
Kohli, Reena
- In:
International journal of commerce and management
21
(
2011
)
1
,
pp. 63-81
Persistent link: https://www.econbiz.de/10009012046
Saved in:
15
Sustainable supply chain activities and financial performance : an Indian experience
Mann, Bikram Jit Singh
;
Kaur, Harmeet
- In:
Vision : the journal of business perspective
24
(
2020
)
1
,
pp. 60-69
Persistent link: https://www.econbiz.de/10012174969
Saved in:
16
The role of consumer personality trait and brand personality trait in creating customer experience
Mann, Bikram Jit Singh
;
Rawat, Jyoti
- In:
The IUP journal of brand management : IJBRM
13
(
2016
)
3
,
pp. 23-42
Persistent link: https://www.econbiz.de/10011627189
Saved in:
17
The moderating impact of gender on the determinants of behavioral intention towards internet banking in India
Mann, Bikram Jit Singh
;
Sahni, Sunpreet Kaur
- In:
The IUP journal of bank management : IJBM
17
(
2018
)
4
,
pp. 7-35
Persistent link: https://www.econbiz.de/10011983419
Saved in:
18
What and how to communicate about a corporate brand with the consumers : an exploratory study
Mann, Bikram Jit Singh
;
Kaur Ghuman, Mandeep
- In:
Journal of marketing communications
24
(
2018
)
3
,
pp. 230-249
Persistent link: https://www.econbiz.de/10011852950
Saved in:
19
Profiling customers based on their social risk perception : a cluster analysis approach
Kaur Ghuman, Mandeep
;
Mann, Bikram Jit Singh
- In:
Metamorphosis : a journal of management research
17
(
2018
)
1
,
pp. 41-52
Persistent link: https://www.econbiz.de/10011893869
Saved in:
20
Stock price reaction around new product announcements : an event study
Mann, Bikram Jit Singh
;
Babbar, Sonia
- In:
The IUP journal of management research : IJMR
16
(
2017
)
3
,
pp. 46-57
Persistent link: https://www.econbiz.de/10011750184
Saved in:
First
Prev
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->