Similar Search Results

Assessing the effect of flight information presentation styles on the usability of airline web booking interface

Liu, Nicole Tsz Yeung; Wu, Cheng-Lung - In: Journal of air transport management 106 (2023), pp. 1-13

Persistent link: https://www.econbiz.de/10013478559

Erfolgreiche Websites : SEO, SEM, Online-Marketing, Usability

Keßler, Esther; Rabsch, Stefan; Mandić, Mirko - 2019 - 4., aktualisierte und erweiterte Auflage

Website ganz nach vorne bringen? Wie nutze ich alle Marketing-Kanäle richtig? Wie verbessere ich die Suchmaschinen …-Position meiner Website? Wie gestalte ich eine intuitive Benutzerführung? Fragen, mit denen Sie sich als Marketer immer wieder …

Persistent link: https://www.econbiz.de/10011842179

Erfolgreiche Websites : SEO, SEM, Online-Marketing, Usability

Keßler, Esther; Rabsch, Stefan; Mandić, Mirko - 2015 - 3., aktualisierte und erweiterte Auflage

Dieses ziegelsteinschwere, rund 1.000 Seiten starke Buch enthält alle wichtigen Informationen darüber, wie eine Website …

Persistent link: https://www.econbiz.de/10014010084

The role of narrative transportation in web series as branded entertainment

Sulestarini, Yusarifah; Wulandari, Nuri; Nasution, Reza … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 11, pp. 439-447

Persistent link: https://www.econbiz.de/10012671754

Motivations to use social media : effects on the perceived informativeness, entertainment, and intrusiveness of paid mobile advertising

Noguti, Valeria; Waller, David - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 15/16, pp. 1527-1555

Persistent link: https://www.econbiz.de/10012395566

Impact of entertainment motivational drivers on user acceptance of online social network banner advertising : a gratification perspective

Mir, Imran Anwar - In: Zagreb international review of economics & business 20 (2017) 1, pp. 19-47

Persistent link: https://www.econbiz.de/10011752802

Social media content aesthetic quality and customer engagement : the mediating role of entertainment and impacts on brand love and loyalty

Bazi, Saleh; Filieri, Raffaele; Gorton, Matthew - In: Journal of business research : JBR 160 (2023), pp. 1-13

Persistent link: https://www.econbiz.de/10014294828

Customer experience through online reviews from TripAdvisor : the case of Orlando theme parks

Costa, Sara Morgado da; Moro, Sérgio; Rita, Paulo; … - In: International journal of technology marketing : IJTMkt 17 (2023) 1, pp. 48-77

Persistent link: https://www.econbiz.de/10013503841

When navigation trumps visual dynamism : hospital website usability and credibility

Johnson, Melissa A.; Martin, Kelly Norris - In: Journal of promotion management : JPM 20 (2014) 5, pp. 666-687

Persistent link: https://www.econbiz.de/10010467255

Usability perspective on social media sites' adoption in the B2B context

Lacka, Ewelina; Chong, Alain Yee Loong - In: Industrial marketing management : the international … 54 (2016), pp. 80-91

Persistent link: https://www.econbiz.de/10011478722

1
2
3
4
5
6
7
8
9
10
Next
Last