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Coupon clipping by impoverished consumers : linking demographics, basket size, and coupon redemption rates
Noble, Stephanie M.; Lee, Kang Bok; Zaretzki, Russell; … - In: International journal of research in marketing : IJRM ; … 34 (2017) 2, pp. 553-571
Persistent link: https://www.econbiz.de/10011734920
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Household consumption response to food price shocks and the vulnerability of the poor in Mexico
Ávalos Huerta, Antonio - In: Journal of international development : the journal of … 28 (2016) 8, pp. 1294-1312
Persistent link: https://www.econbiz.de/10011721283
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Banks' unfairness and the vulnerability of low-income unbanked consumers
Kamran, Sohail; Uusitalo, Outi - In: The service industries journal 39 (2019) 1, pp. 65-85
Persistent link: https://www.econbiz.de/10012203244
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The roles of the private and public sectors in poverty reduction
Karnani, Aneel Gobindram - In: Journal of marketing management : MM 33 (2017) 17/18, pp. 1585-1592
Persistent link: https://www.econbiz.de/10011854424
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Saving and well-being at the base of the pyramid : implications for transformative financial services delivery
Martin, Kelly D.; Hill, Ronald Paul - In: Journal of service research : JSR 18 (2015) 3, pp. 405-421
Persistent link: https://www.econbiz.de/10011336496
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Theory of marketplace morality and impoverished consumers
Hill, Ronald Paul - In: Marketing theory 18 (2018) 3, pp. 411-420
Persistent link: https://www.econbiz.de/10011926139
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How income shapes moral judgments of prosocial behavior
Olson, Jenny G.; McFerran, Brent; Morales, Andrea C.; … - In: International journal of research in marketing : IJRM ; … 38 (2021) 1, pp. 120-135
Persistent link: https://www.econbiz.de/10012506521
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Patients' experience sharing in online social media communities : a base-of-the-pyramid perspective
Akareem, Husain Salilul - 2021
Persistent link: https://www.econbiz.de/10012804784
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Patients' experience sharing with online social media communities : a bottom-of-the-pyramid perspective
Akareem, Husain Salilul; Wiese, Melanie; Hammedi, Wafa - In: The journal of services marketing 36 (2022) 2, pp. 168-184
Persistent link: https://www.econbiz.de/10013407468
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Drivers and triggers for transformation
FAO - 2022
Persistent link: https://www.econbiz.de/10014225981