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Sustainable markets : motivating factors, barriers, and remedies for mobilization of slow fashion

Ertekin, Zeynep Ozdamar; Atik, Deniz - In: Journal of macromarketing : examining the interactions … 35 (2015) 1, pp. 53-69

Persistent link: https://www.econbiz.de/10010504593

Segmenting the teen girl apparel market : differences in fashion involvement, materialism and social responsibility

Ogle, Jennifer Paff; Hyllegard, Karen H.; Yan, Ruoh-nan; … - In: Young consumers : insight and ideas for responsible … 15 (2014) 2, pp. 153-166

Persistent link: https://www.econbiz.de/10010412117

Are young adult Chinese status and fashion clothing brand conscious?

O'Cass, Aron; Siahtiri, Vida - In: Journal of fashion marketing and management 18 (2014) 3, pp. 284-300

Persistent link: https://www.econbiz.de/10010392841

One size fits all? : segmenting consumers to predict sustainable fashion behavior

Haines, Shelley; Lee, Seung Hwan Mark - In: Journal of fashion marketing and management 26 (2022) 2, pp. 383-398

Persistent link: https://www.econbiz.de/10013162366

An empirical analysis of intra-firm product substitutability in fashion retailing

Ergin, Elçin; Gümüş, Mehmet; Yang, Nathan - In: Production and operations management : the flagship … 31 (2022) 2, pp. 607-621

Persistent link: https://www.econbiz.de/10013163962

Googling Fashion : Forecasting Fashion Consumer Behaviour Using Google Trends

Silva, Emmanuel Sirimal - 2020

This paper aims to discuss the current state of Google Trends as a useful tool for fashion consumer analytics, show the … importance of being able to forecast fashion consumer trends and then presents a univariate forecast evaluation of fashion … consumer Google Trends to motivate more academic research in this subject area. Using Burberry — a British luxury fashion house …

Persistent link: https://www.econbiz.de/10012842303

Factors influencing purchase intention of store brands in organised fashion retail

Gandhi, Aradhana; Bhattacharya, Sonali - In: International journal of electronic marketing and … 12 (2021) 4, pp. 414-430

Persistent link: https://www.econbiz.de/10012669855

Capturing sustainable fashion purchase behavior of Hispanic consumers in the US

Davis, Lizhu; Dabas, Chitra - In: Journal of global fashion marketing : JGfM 12 (2021) 3, pp. 245-259

Persistent link: https://www.econbiz.de/10012584779

Here comes the sun : fashion goods retailing under weather fluctuations

Martínez-de-Albéniz, Victor; Belkaid, Abdel - In: European journal of operational research : EJOR 294 (2021) 3, pp. 820-830

Persistent link: https://www.econbiz.de/10012591524

Do verbal and visual nudges influence consumers' choice for sustainable fashion?

Roozen, Irene T. M.; Raedts, Mariet; Meijburg, Laura - In: Journal of global fashion marketing : JGfM 12 (2021) 4, pp. 327-342

Persistent link: https://www.econbiz.de/10012627132