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date (oldest first)
1
Channels for promotion of
fashion
brands in the online space
Oklander, Mykhailo
;
Kudina, Alevtyna
- In:
Baltic Journal of Economic Studies
7
(
2021
)
2
,
pp. 179-187
Persistent link: https://www.econbiz.de/10012587097
Saved in:
2
Corporate and product bands : do they imporve SMEs' performance?
Agostini, Lara
;
Filippini, Roberto
;
Nosella, Anna
- In:
Measuring business excellence : the journal of …
18
(
2014
)
1
,
pp. 78-91
Persistent link: https://www.econbiz.de/10010373810
Saved in:
3
Consumer experiences of virtual reality : insights from VR luxury
brand
fashion
shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
4
Private label shoppers between fast
fashion
trends and status symbolism : a customer characteristics investigation
Bockholdt, Katrin
;
Kemper, Jan
;
Brettel, Malte
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012132194
Saved in:
5
Development of an identity model for sector brands
Lourenção, Marina Toledo de Arruda
;
Giraldi, Janaina …
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 317-340
Persistent link: https://www.econbiz.de/10011773341
Saved in:
6
Proactive versus reactive apparel brands in sustainability : influences on
brand
loyalty
Park, Hyejune
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 114-122
Persistent link: https://www.econbiz.de/10011442366
Saved in:
7
Measuring
brand
equity of foreign
fashion
apparels in the Indian market
Khan, Saima
;
Khan, Bilal Mustafa
- In:
Journal for global business advancement : JGBA
10
(
2017
)
1
,
pp. 26-42
Persistent link: https://www.econbiz.de/10011739075
Saved in:
8
A focused supply chain strategy for luxury
fashion
management
Brum, Alessandro
;
Castelli, Cecilia
;
Karaosman, Hakan
- In:
Journal of fashion marketing and management
21
(
2017
)
4
,
pp. 544-563
Persistent link: https://www.econbiz.de/10011795894
Saved in:
9
Brand
equity trend analysis for
fashion
brands (2001-2021)
Siddiqui, Kamran Ahmed
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
3
,
pp. 238-255
Persistent link: https://www.econbiz.de/10013270726
Saved in:
10
Economic geographies of brands and
branding
Pike, Andy
- In:
Economic geography
89
(
2013
)
4
,
pp. 317-339
Persistent link: https://www.econbiz.de/10010202160
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