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The nexus between customer service platforms (SMS) and customer satisfaction in the retail clothing stores

Chiguvi, Douglas - 2023

Persistent link: https://www.econbiz.de/10014281623

Loyalty program benefits and their effect on relationship quality and loyalty to the retailer

Corbishley, Karen M.; Meintjes, Corné; Mason, Roger B. - 2023

Persistent link: https://www.econbiz.de/10014285172

How do customers meet their needs in in-store and online fashion shopping? : a comparative study based on the jobs-to-be-done theory

Kullak, Franziska S.; Baier, Daniel; Woratschek, Herbert - In: Journal of retailing and consumer services 71 (2023), pp. 1-18

Persistent link: https://www.econbiz.de/10014265655

Measuring customer aggression : Scale development and validation

Mortimer, Gary; Wang, Shasha; Osorio Andrade, María Lucila - In: Journal of retailing and consumer services 73 (2023), pp. 1-12

Persistent link: https://www.econbiz.de/10014303231

Consumer retention through phygital experience in omnichannel retailing : role of consumer empowerment and satisfaction

Mishra, Sita; Malhotra, Gunjan; Chatterjee, Ravi; … - In: Journal of strategic marketing 31 (2023) 4, pp. 749-766

Persistent link: https://www.econbiz.de/10014304964

Customer-Centricity in Organized Retailing : A Guide to the Basis of Winning Strategies

Dash, Manoj Kumar; Sahu, Manash Kumar; Bhattacharyya, Jishnu - 2023

Introduction -- Customer Centricity -- Organized Retailing -- Tool 1: Structural Equation Modelling (SEM) -- Customer Segmentation -- Tool 2: Multiple Criteria Decision Analysis (MCDA) -- Strategic Mismatch -- Developing an Appropriate Strategy -- Discussion.

Persistent link: https://www.econbiz.de/10014306614

Relational benefits as predictors of relationship quality outcomes in online retailing

Maduku, Daniel K.; Mathaba, Ryan L. - In: Journal of electronic commerce in organizations : JECO 20 (2022) 1, pp. 1-34

Persistent link: https://www.econbiz.de/10014306932

Interceding of repurchase intention between e-loyalty and word of mouth advocacy : a study of behavioural consequences and antecedents of e-loyalty

Gulati, Shabnam; Gursimranjit Singh; Kumar, Arvind - In: International journal of electronic business : IJEB 18 (2023) 3, pp. 299-319

Persistent link: https://www.econbiz.de/10014309296

Antecedents and outcomes of omnichannel retail customer experience

Nguyen Hai Ninh; Tran Manh Dung - In: International journal of electronic marketing and … 14 (2023) 2, pp. 171-189

Persistent link: https://www.econbiz.de/10014310008

Can you ask "too much" of your customers?

Landers, V. Myles; Gabler, Colin B.; Hardman, Haley E.; … - In: The journal of services marketing 37 (2023) 4, pp. 531-546

Persistent link: https://www.econbiz.de/10014276929

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