Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
An evolutionary overview of th...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Brazil
21
Brasilien
18
Consumer behaviour
16
Konsumentenverhalten
16
Brand management
14
Markenführung
13
Brand image
12
Designation of origin
12
Herkunftsbezeichnung
12
Markenimage
12
Tourism marketing
7
Tourismusmarketing
7
country image
6
Brand
5
Advertising effects
4
Destination management
4
Destinationsmanagement
4
Internet marketing
4
Markenartikel
4
Online-Marketing
4
Rules of origin
4
Tourism
4
Ursprungsregeln
4
Werbewirkung
4
Beef
3
Country image
3
EU countries
3
EU-Staaten
3
European market
3
International tourism
3
Internationaler Tourismus
3
Meinung
3
Neuromarketing
3
Neuroscience
3
Neurowissenschaften
3
Opinion
3
Perception
3
Rindfleisch
3
Tourismus
3
Wahrnehmung
3
more ...
less ...
Online availability
All
Undetermined
35
Free
11
Type of publication
All
Article
59
Type of publication (narrower categories)
All
Article in journal
39
Aufsatz in Zeitschrift
39
Article
2
research-article
1
Language
All
English
46
Undetermined
9
Portuguese
4
Author
All
Giraldi, Janaina de Moura Engracia
59
Oliveira, Jorge Henrique Caldeira de
12
Lourenção, Marina Toledo de Arruda
9
Guina, Fernanda de Tavares Canto
6
Mariutti, Fabiana Gondim
6
Montanari, Maria Gabriela
6
Maheshwari, Vishwas
4
Ferreira, Luciana Brandão
3
Ikeda, Ana Akemi
3
Pagan, Karina Munari
3
Amui, Lara Bartocci Liboni
2
Castro, Dra Virginia Aparecida
2
Castro, Virginia Aparecida
2
Chiappetta Jabbour, Charbel José
2
Crescitelli, Edson
2
Frade, João Lucas Hana
2
Lopes, Isadora Bacha
2
Merlo, Edgard Monforte
2
Miyamaru, Letícia
2
Pagan, Natália Munari
2
Pádua, Silvia Dallavalle de
2
Rocha, Patrícia Ianelli
2
Santos, Glauber Eduardo de Oliveira
2
de Oliveira, Jorge Henrique Caldeira
2
Aguiar, Luís Kluwe de
1
Alves do Prado, Michel
1
Araújo, Elton Gean
1
Assis, Gabriela Souza
1
Berto, Matheus
1
Betti, Kelley Cristine Mazzetto
1
Borini, Felipe Mendes
1
Boscolo, Juliana Cristina
1
Caldeira de Oliveira, Jorge Henrique
1
Campello, Carlos Alberto Gabrielli Barreto
1
Capellaro, Angelica Ferreira
1
Costa, Andre Lucirton
1
Costa, Fernando Batista da
1
Dinnie, Keith
1
Galina, Simone Vasconcelos Ribeiro
1
José, Alfredo
1
more ...
less ...
Published in...
All
Revista globalización, competitividad y gobernabilidad : revista cuatrimestral : GCG
8
Journal of management research
4
Brazilian Business Review
3
International Journal of Business Administration
3
Benchmarking: An International Journal
2
International Journal of Wine Business Research
2
International journal of internet marketing and advertising : IJIMA
2
Journal of food products marketing
2
Wine Economics and Policy
2
Benchmarking : an international journal
1
Business Process Management Journal
1
Business process management journal
1
European journal of marketing
1
International Food and Agribusiness Management Review
1
International Journal of Business Science & Applied Management (IJBSAM)
1
International journal of advertising : the review of marketing communications
1
International journal of business and globalisation : IJBG
1
International journal of business forecasting and marketing intelligence : IJBFMI
1
International journal of business innovation and research
1
International journal of consumer studies
1
International journal of event and festival management
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of Hospitality and Tourism Insights
1
Journal of Place Management and Development
1
Journal of destination marketing & management
1
Journal of fashion marketing and management
1
Journal of international consumer marketing
1
Journal of international food & agribusiness marketing
1
Journal of vacation marketing
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Marketing Intelligence & Planning
1
RAE - Revista de Administração de Empresas
1
Revista de administração de emprêsas : RAE
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The international journal of business science & applied management : IJBSAM
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
Tourism management : research, policies, practice
1
Tourism planning & development
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
39
Other ZBW resources
9
RePEc
8
EconStor
2
OLC EcoSci
1
Showing
11
-
20
of
59
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
The role played by country knowledge and product familiarity in the country-of-origin effect : a study on Brazilian beef in Europe
Guina, Fernanda de Tavares Canto
;
Giraldi, Janaina de …
- In:
Revista globalización, competitividad y gobernabilidad …
6
(
2012
)
2
,
pp. 81-94
Persistent link: https://www.econbiz.de/10010252459
Saved in:
12
Improving business innovation and research through the application of neuromarketing with ethics : a framework
Oliveira, Jorge Henrique Caldeira de
;
Giraldi, Janaina …
- In:
International journal of business innovation and research
9
(
2015
)
1
,
pp. 52-64
Persistent link: https://www.econbiz.de/10011506834
Saved in:
13
A review of studies on neuromarketing : practical results, techniques, contributions and limitations
Rozan Fortunato, Vitor Costa
;
Giraldi, Janaina de Moura …
- In:
Journal of management research
6
(
2014
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10010430611
Saved in:
14
Destination website management : a social constructionist approach
Kanazawa, Flávio Notomi
;
Lourenção, Marina Toledo de …
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012548501
Saved in:
15
Rio 2016 Olympic Games : Brand and the reciprocal effects of touristic destinations
Ferreira, Luciana Brandão
;
Giraldi, Janaina de Moura …
- In:
Journal of vacation marketing
28
(
2022
)
3
,
pp. 335-349
Persistent link: https://www.econbiz.de/10013257590
Saved in:
16
A influência da imagem do Brasil nas intenções comportamentais de consumidores internacionais
Montanari, Maria Gabriela
;
Giraldi, Janaina de Moura …
- In:
Revista globalización, competitividad y gobernabilidad …
13
(
2019
)
3
,
pp. 114-130
Persistent link: https://www.econbiz.de/10012242878
Saved in:
17
Organic and sponsored ads : study on online purchase intent and visual behaviour
Souza, Marina Teixeira de
;
Oliveira, Jorge Henrique …
- In:
International journal of internet marketing and …
14
(
2020
)
3
,
pp. 318-335
Persistent link: https://www.econbiz.de/10012284825
Saved in:
18
China's reputation in the USA
Mariutti, Fabiana Gondim
;
Giraldi, Janaina de Moura Engracia
- In:
Revista globalización, competitividad y gobernabilidad …
14
(
2020
)
2
,
pp. 124-137
Persistent link: https://www.econbiz.de/10012267594
Saved in:
19
Imagem de país e brand equity de bancos espanhóis : papel moderador do gênero e do conhecimento do país
Alves do Prado, Michel
;
Giraldi, Janaina de Moura Engracia
- In:
Revista globalización, competitividad y gobernabilidad …
8
(
2014
)
2
,
pp. 16-28
Persistent link: https://www.econbiz.de/10011591354
Saved in:
20
Uma comparação quantitativa entre dois índices de competitividade
Montanari, Maria Gabriela
;
Miranda, Raissa Alvares de Matos
- In:
Revista globalización, competitividad y gobernabilidad …
8
(
2014
)
2
,
pp. 121-136
Persistent link: https://www.econbiz.de/10011591499
Saved in:
First
Prev
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
