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Beyond the expected benefits : unpacking value co-creation in crowdsourcing business models

Fedorenko, Ivan; Berthon, Pierre R. - In: AMS review : official publication of the Academy of … 7 (2017) 3/4, pp. 183-194

Persistent link: https://www.econbiz.de/10011824777

How do virtual corporate social responsibility dialogs generate value? : a case study of The Unilever Sustainable Living Lab

Jurietti, Emanuela; Mandelli, Andreina; Fuduric, Morana - In: Corporate social responsibility and environmental management 24 (2017) 5, pp. 357-367

Persistent link: https://www.econbiz.de/10011825213

Impact of value co-creation on logistics customers' loyalty

Thiruvattal, Eappen - In: Journal of global operations and strategic sourcing 10 (2017) 3, pp. 334-361

Persistent link: https://www.econbiz.de/10011806169

Construction and validation of customer value co-creation attitude scale

Shamim, Amjad; Zulkipli Ghazali; Albinsson, Pia A. - In: The journal of consumer marketing 34 (2017) 7, pp. 591-602

Persistent link: https://www.econbiz.de/10011808329

The beginning of value co-creation : understanding dynamics, efforts and betterment

Chen, Tom; Yang, Shirley Ou; Leo, Cheryl - In: Journal of service theory and practice : JSTP 27 (2017) 6, pp. 1145-1166

Persistent link: https://www.econbiz.de/10011811529

Innovation development in service firms : a three-model perspective

Anning-Dorson, Thomas - In: International journal of services and operations management 28 (2017) 1, pp. 64-80

Persistent link: https://www.econbiz.de/10011813446

Corporate branding's influence on front-line employee and consumer value co-creation in UK household consumer markets

Glanfield, Keith; Ackfeldt, Anna-Lena; Melewar, T. C. - In: Journal of general management 43 (2017/2018) 2, pp. 63-69

Persistent link: https://www.econbiz.de/10011912157

Value creation in usage processes : investigating the micro-foundations of "value-in-use"

Pfisterer, Lucas; Roth, Stefan - In: Marketing : ZFP ; journal of research and management 40 (2018) 3, pp. 31-42

Persistent link: https://www.econbiz.de/10011913387

Co-creating value through agents interaction within service network

Okdinawati, Liane; Simatupang, Togar M.; Sunitiyoso, Yos - In: Journal of industrial engineering and management : JIEM 10 (2017) 1, pp. 49-73

Purpose: The purpose of this paper is to gives further understanding on value co-creation mechanisms in B-to-B service network by reinforcing the processes, the relationships, and influences of other agents where Collaborative Transportation Management (CTM) forms might be best employed....

Persistent link: https://www.econbiz.de/10011919666

Initiating value co-creation : dealing with non-receptive customers

Malshe, Avinash; Friend, Scott B. - In: Journal of the Academy of Marketing Science 46 (2018) 5, pp. 895-920

Persistent link: https://www.econbiz.de/10011924786