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Journal of Business & Industrial Marketing
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61
The return on trade show information (RTSI) : a conceptual analysis
Bettis-Outland, Harriette
;
Cromartie, Jane S.
; …
- In:
The journal of business & industrial marketing
25
(
2010
)
4
,
pp. 268-271
Persistent link: https://www.econbiz.de/10003976054
Saved in:
62
The impact of coercive and non-coercive forms of influence on trust, commitment, and compliance in supply chains
Hausman, Angela
;
Johnston, Wesley J.
- In:
Industrial marketing management : the international …
39
(
2010
)
3
,
pp. 519-526
Persistent link: https://www.econbiz.de/10003976603
Saved in:
63
Customer response to dissatisfaction : a synthesis of literature and conceptual framework
Ferguson, Jodie L.
;
Johnston, Wesley J.
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 118-127
Persistent link: https://www.econbiz.de/10008907883
Saved in:
64
The implications of business-to-business and consumer market differences for B2B branding strategy
Brown, Brian P.
;
Bellenger, Danny N.
;
Johnston, Wesley J.
- In:
Journal of business market management : jbm
1
(
2007
)
3
,
pp. 209-229
Persistent link: https://www.econbiz.de/10003519094
Saved in:
65
Managing ambiguous policies in China's telecommunications market network navigation insights and techniques
Low, Brian
;
Johnston, Wesley J.
- In:
Journal of Asia Pacific business
6
(
2005
)
4
,
pp. 5-30
Persistent link: https://www.econbiz.de/10003300439
Saved in:
66
Collaboration and collective learning : networks as learning organisations
Peters, Linda D.
;
Johnston, Wesley J.
;
Pressey, Andrew D.
; …
- In:
The journal of business & industrial marketing
25
(
2010
)
6
,
pp. 478-484
Persistent link: https://www.econbiz.de/10008655529
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67
Organizational network legitimacy and its impact on knowledge networks : the case of China's TD-SCDMA mobility technology
Low, Brian
;
Johnston, Wesley J.
- In:
The journal of business & industrial marketing
25
(
2010
)
6
,
pp. 468-477
Persistent link: https://www.econbiz.de/10008655532
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68
Organizational commitment to sales
Johnston, Wesley J.
;
Peters, Linda D.
- In:
The Oxford handbook of strategic sales and sales management
,
(pp. 457-488)
.
2011
Persistent link: https://www.econbiz.de/10008991458
Saved in:
69
When do B2B brands influence the decision making of organizational buyers? : an examination of the relationship between purchase risk and brand sensitivity
Brown, Brian P.
;
Zablah, Alex R.
;
Bellenger, Danny N.
; …
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
3
,
pp. 194-204
Persistent link: https://www.econbiz.de/10009376048
Saved in:
70
The organizational buying center : innovation, knowledge management and brand
Johnston, Wesley J.
;
Chandler, Jennifer D.
- In:
Handbook of business-to-business marketing
,
(pp. 386-399)
.
2012
Persistent link: https://www.econbiz.de/10009500140
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