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The entourage effect
McFerran, Brent; Argo, Jennifer J. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 5, pp. 871-884
Persistent link: https://www.econbiz.de/10010253791
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The effect of product size and form distortion on consumer recycling behavior
Trudel, Remi; Argo, Jennifer J. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 4, pp. 632-643
Persistent link: https://www.econbiz.de/10010226757
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Exploring the impact of various shaped seating arrangements on persuasion
Zhu, Rui Juliet; Argo, Jennifer J. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 2, pp. 336-349
Persistent link: https://www.econbiz.de/10009786433
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Dissociative versus associative responses to social identity threat : the role of consumer self-construal
White, Katherine; Argo, Jennifer J.; Sengupta, Jaideep - In: Journal of consumer research : JCR ; an … 40 (2013/14), pp. 240-255
Persistent link: https://www.econbiz.de/10009777130
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Dissociative versus associative responses to social identity threat : the role of consumer self-construal
White, Katherine; Argo, Jennifer J.; Sengupta, Jaideep - In: Journal of consumer research : JCR ; an … 39 (2012/13) 4, pp. 704-719
Persistent link: https://www.econbiz.de/10009686809
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The motivating role of dissociative out-groups in encouraging positive consumer behaviors
White, Katherine; Simpson, Bonnie; Argo, Jennifer J. - In: Journal of marketing research : JMR 51 (2014) 4, pp. 433-447
Persistent link: https://www.econbiz.de/10010399712
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When imitation doesn't flatter : the role of consumer distinctiveness in responses to mimicry
White, Katherine; Argo, Jennifer J. - In: Journal of consumer research : JCR ; an … 41 (2014/15), pp. 3-16
Persistent link: https://www.econbiz.de/10010383381
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The sound of brands
Argo, Jennifer J.; Popa, Monica; Smith, Malcolm C. - In: Journal of marketing 74 (2010) 4, pp. 97-109
Persistent link: https://www.econbiz.de/10008826528
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Are white lies as innocuous as we think?
Argo, Jennifer J.; Shiv, Baba - In: Journal of consumer research : JCR ; an … 38 (2011/12) 6, pp. 1093-1102
Persistent link: https://www.econbiz.de/10009540254
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The influence of friends on consumer spending : the role of agency-communion orientation and self-monitoring
Kurt, Didem; Inman, J. Jeffrey; Argo, Jennifer J. - In: Journal of marketing research : JMR 48 (2011) 4, pp. 741-754
Persistent link: https://www.econbiz.de/10009272378