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When consumers own their work: Psychological ownership and consumer citizenship on crowdsourcing platforms
Yuksel, Mujde; Darmody, Aron; Venkatraman, Meera - In: Journal of Consumer Behaviour 18 (2018) 1, pp. 3-11
Persistent link: https://www.econbiz.de/10012081479
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The paradoxical relationship between fantasy football and NFL consumption : conflict development and consumer coping mechanisms
Yuksel, Mujde; McDonald, Mark A.; Milne, George R.; … - In: Sport management review 20 (2017) 2, pp. 198-210
Persistent link: https://www.econbiz.de/10011697689
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Consuming digital technologies and making home
Venkatraman, Meera - In: Journal of business research : JBR 66 (2013) 12, pp. 2626-2633
Persistent link: https://www.econbiz.de/10010233756
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Co-creating second life : market-consumer cooperation in contemporary economy
Bonsu, Samuel K.; Darmody, Aron - In: Journal of macromarketing : examining the interactions … 28 (2008) 4, pp. 355-368
Persistent link: https://www.econbiz.de/10003784255
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Consumer choicemaking and choicelessness in hyperdigital marketspaces
Dholakia, Nikhilesh; Darmody, Aron; Zwick, Detlev; … - In: Journal of macromarketing 41 (2021) 1, pp. 65-74
Persistent link: https://www.econbiz.de/10012485418
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Addressing online behavioral advertising and privacy implications : a comparison of passive versus active learning approaches
Labrecque, Lauren I.; Markos, Ereni; Darmody, Aron - In: Journal of marketing education : JME 43 (2021) 1, pp. 43-58
Persistent link: https://www.econbiz.de/10012485742
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Theorizing the costs of self-service technologies and co-creation by design
Darmody, Aron; Zwick, Detlev - In: Journal of macromarketing 44 (2024) 1, pp. 6-13
Persistent link: https://www.econbiz.de/10014584702
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Co-creating Second Life: Market-Consumer Cooperation in Contemporary Economy
Bonsu, Samuel K.; Darmody, Aron - In: Journal of macromarketing : examining the interactions … 28 (2008) 4, pp. 355-368
Persistent link: https://www.econbiz.de/10008258010
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Psychological ownership and disownership in reward-based crowdfunding
Nesij Huvaj, M.; Darmody, Aron; Smith, Robert S. - In: Journal of business research : JBR 158 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014280505
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Social media as complementary consumption : the relationship between consumer empowerment and social interactions in experiential and informative contexts
Yuksel, Mujde; Milne, George R.; Miller, Elizabeth G. - In: The journal of consumer marketing 33 (2016) 2, pp. 111-123
Persistent link: https://www.econbiz.de/10011524147