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Consumer attitude towards sale...
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Consumer behaviour
33
Konsumentenverhalten
33
China
12
Marketing management
8
Marketingmanagement
8
Advertising effects
7
Cultural identity
7
Kulturelle Identität
7
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Social Web
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Social web
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Verkaufsförderung
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4
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E-commerce
4
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Undetermined
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Fam, Kim Shyan
54
Fam, Kim-Shyan
27
Richard, James E.
24
Yang, Zhilin
18
Waller, David S.
9
Krisjanous, Jayne
8
Li, Yongqiang
7
Gadekar, Mahesh
6
Cheah, Jun-Hwa
5
Fam, Kim-shyan
5
Hiram Ting
5
Seo, Yuri
5
Cham Tat Huei
4
Gazley, Aaron
4
Grohs, Reinhard
4
Holdsworth, David K.
4
Hyman, Mike
4
Waller, David
4
Brandão, Amélia Maria Pinto da Cunha
3
Chung, Kim-choy
3
Jozsa, Laszlo
3
Kadirov, Djavlonbek
3
McNeill, Lisa S.
3
Memon, Mumtaz Ali
3
Zhang, Honghong
3
Bakri, Marlini
2
Biggemann, Sergio
2
Brandão, Amélia
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Buchanan-Oliver, Margo
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Butt, Muhammad Mohsin
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Che, Yu
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Chow, Cheris W. C.
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De Run, Ernest Cyril
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Edu, Tudor
2
Goh, Tiong
2
Hui Yin Jong
2
Hyman, Michael R.
2
Insch, Andrea
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MAG Scholar Global Business, Marketing & Tourism Conference <27., 2017, Katowice>
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Asia Pacific journal of marketing and logistics
7
Journal of business ethics : JOBE
6
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of Islamic marketing : JIMA
5
Journal of business research : JBR
4
Journal of marketing management : MM
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Qualitative market research : an international journal
4
The journal of consumer marketing
4
Journal of consumer behaviour : an international research review
3
Psychology & marketing
3
The international review of retail, distribution and consumer research
3
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
Asia Pacific Journal of Marketing and Logistics
2
Asia-Pacific journal of business administration
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Australasian marketing journal
2
International journal of consumer studies
2
Journal of Business Ethics
2
Journal of East-West business
2
Journal of advertising research
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing
2
Journal of marketing analytics : JMA
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Journal of promotion management : JPM
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
The open business journal
2
Young consumers : insight and ideas for responsible marketers
2
Australian journal of management
1
Economic research
1
European journal of international management : EJIM
1
European journal of marketing : EJM
1
International journal of Chinese culture and management : IJCCM
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International journal of business and economics
1
International journal of event and festival management
1
International marketing review
1
Journal of Asia Pacific business
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Journal of Business Research
1
Journal of Fashion Marketing and Management: An International Journal
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Journal of Islamic Accounting and Business Research
1
Journal of Research in Marketing and Entrepreneurship
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ECONIS (ZBW)
75
OLC EcoSci
24
Other ZBW resources
7
RePEc
3
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41
Food consumption and marketing : turning toward Asia
Seo, Yuri
;
Cruz, Angela Gracia B.
;
Fam, Kim Shyan
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 501-504
Persistent link: https://www.econbiz.de/10011482215
Saved in:
42
Researching Asian consumer culture in the global marketplace
Seo, Yuri
;
Fam, Kim Shyan
- In:
Qualitative market research : an international journal
18
(
2015
)
4
,
pp. 386-390
Persistent link: https://www.econbiz.de/10011497091
Saved in:
43
Advancing research on computer game consumption : a future research agenda
Seo, Yuri
;
Buchanan-Oliver, Margo
;
Fam, Kim Shyan
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 353-356
Persistent link: https://www.econbiz.de/10011508868
Saved in:
44
Special issue: Gaming
Seo, Yuri
(
ed.
);
Buchanan-Oliver, Margo
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011508906
Saved in:
45
Muslim religiosity and purchase intention of different categories of Islamic financial products
Newaz, Farhana Tahmida
;
Fam, Kim Shyan
;
Sharma, Revti Raman
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
2
,
pp. 141-152
Persistent link: https://www.econbiz.de/10011537500
Saved in:
46
Exploring a consumption value model for Islamic mobile banking adoption
Goh, Tiong Thye
;
Mohd Suki, Norazah
;
Fam, Kim Shyan
- In:
Journal of Islamic marketing : JIMA
5
(
2014
)
3
,
pp. 344-366
Persistent link: https://www.econbiz.de/10010443045
Saved in:
47
Segmenting young-adult consumers in East Asia and Central and Eastern Europe : the role of consumer ethnocentrism and decision-making styles
Rašković, Matevž
;
Ding, Zhonghui
;
Hirose, Morikazu
; …
- In:
Journal of business research : JBR
108
(
2020
),
pp. 496-507
Persistent link: https://www.econbiz.de/10012175457
Saved in:
48
When are influentials equally influenceable? : the strength of strong ties in new product adoption
Zhang, Honghong
;
Fam, Kim Shyan
;
Goh, Tiong-Thye
;
Dai, Xin
- In:
Journal of business research : JBR
82
(
2018
),
pp. 160-170
Persistent link: https://www.econbiz.de/10011771826
Saved in:
49
Muslim religiosity, generational cohorts and buying behaviour of Islamic financial products
Sharma, Revti-Raman
;
Newaz, Farhana T.
;
Fam, Kim Shyan
- In:
Australian journal of management
42
(
2017
)
3
,
pp. 482-501
Persistent link: https://www.econbiz.de/10011777672
Saved in:
50
Cross-cultural food consumption behavior of consumers in Fiji
Devi, Karishma Kavita
;
Singh, Gurmeet
;
Naz, Rafia
;
Fam, …
- In:
International journal of business and economics
14
(
2015
)
1
,
pp. 105-126
Persistent link: https://www.econbiz.de/10011316489
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