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Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy; Bianchi, Constanza; Cacho-Elizondo, Silvia; … - In: International journal of hospitality management 49 (2015), pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
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To what extent do wineries study their consumers and visitors? : implications for wine tourism development
Alonso, Abel Duarte; Bressan, Alessandro; O'Shea, Michelle - In: Tourism analysis : an interdisciplinary tourism & … 17 (2012) 5, pp. 643-657
Persistent link: https://www.econbiz.de/10009709098
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Wine choice and drivers of consumption explored in relation to generational cohorts and methodology
MacDonald, Jasmine B.; Saliba, Anthony J.; Bruwer, Johan - In: Journal of retailing and consumer services 20 (2013) 3, pp. 349-357
Persistent link: https://www.econbiz.de/10009759776
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Characteristics of wine consumers & the positioning of California & international wines in Japan
Simeon, Roblyn - In: Journal of international business and economics : JIBE 13 (2013) 3, pp. 87-96
Persistent link: https://www.econbiz.de/10010236518
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Wine labels : the impact of a module in wine knowledge
Kammer, Christian; Rios-Morales, Ruth - In: International journal of globalisation and small … 8 (2016) 1, pp. 39-50
Persistent link: https://www.econbiz.de/10011549889
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U.S. wine consumer preferences for bottle characteristics, back label extrinsic cues and wine composition : a conjoint analysis
Kelley, Kathleen; Hyde, Jeffrey; Bruwer, Johan - In: Asia Pacific journal of marketing and logistics 27 (2015) 4, pp. 516-534
Persistent link: https://www.econbiz.de/10011456442
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Segmenting wine tourists on the basis of involvement with wine
Nella, Athina; Christou, Evangelos - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 783-798
Persistent link: https://www.econbiz.de/10010469259
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Residents' perceptions of wine tourism development
Xu, Shuangyu; Barbieri, Carla; Anderson, Dorothy; … - In: Tourism management : research, policies, practice 55 (2016), pp. 276-286
Persistent link: https://www.econbiz.de/10011496409
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A fine wine instrument : an alternative for segmenting the Australian wine market
Johnson, Trent E.; Bastian, Susan E. P. - In: International journal of wine business research : IJWBR 27 (2015) 3, pp. 182-202
Persistent link: https://www.econbiz.de/10011477402
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Buying a product for an anticipated consumption situation : observation of high- and low-involved wine buyers in a retail store
Hirche, Martin; Bruwer, Johan - In: International journal of wine business research : IJWBR 26 (2014) 4, pp. 295-318
Persistent link: https://www.econbiz.de/10010462622