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31
Strategies of
innovation
applied to luxury market firms : the case of Montblanc's fountain pens
Ferasso, Marcos
;
Salem, Thierry
;
Pinheiro, Ivan Antonio
- In:
International journal of business innovation and research
12
(
2017
)
4
,
pp. 425-448
Persistent link: https://www.econbiz.de/10011719237
Saved in:
32
Accounting, the "art of interessment" and the "good spokesperson" :
innovation
in action in luxury high fashion (1959-1979)
Sargiacomo, Massimo
- In:
Accounting history review
28
(
2018
)
1/2
,
pp. 85-127
Persistent link: https://www.econbiz.de/10011976075
Saved in:
33
Whose time is it? : understanding
clock
-time pacing and event-time pacing in complex innovations
Dougherty, Deborah Jane
;
Bertels, Heidi
;
Chung, Ken
; …
- In:
Management and organization review : MOR ; the journal …
9
(
2013
)
2
,
pp. 233-263
Persistent link: https://www.econbiz.de/10009787998
Saved in:
34
The role of physical modelling in the design verification stage of the automotive NPI process in the premium sector
Attridge, Alex
;
Williams, Mark A.
;
Tennant, Charles
- In:
International journal of automotive technology and …
7
(
2007
)
1
,
pp. 32-54
Persistent link: https://www.econbiz.de/10003472545
Saved in:
35
Pursuing the concept of luxury : introduction to the JBR special ossue on "luxury marketing from tradition to
innovation
"
Chandon, Jean-Louis
;
Laurent, Gilles
;
Valette-Florence, …
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 299-303
Persistent link: https://www.econbiz.de/10011417728
Saved in:
36
Reconciling the tension between consistency and relevance : design thinking as a mechanism for brand ambidexterity
Beverland, Michael B.
;
Wilner, Sarah J. S.
;
Micheli, Pietro
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
5
,
pp. 589-609
Persistent link: https://www.econbiz.de/10011340270
Saved in:
37
Innovation
in luxury value chain
Brun, Alessandro
(
ed.
);
Castelli, Cecilia Maria
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011505866
Saved in:
38
An exploratory investigation on new product development in family luxury businesses
Bresciani, Stefano
;
Bertoldi, Bernardo
;
Giachino, Chiara
; …
- In:
World review of entrepreneurship, management and …
11
(
2015
)
2/3
,
pp. 186-199
Persistent link: https://www.econbiz.de/10011404455
Saved in:
39
Trading up : the new American luxury
Silverstein, Michael
;
Fiske, Neil
-
2003
Persistent link: https://www.econbiz.de/10001788294
Saved in:
40
Managing creatively-inspired brands : a commentary and research direction
Dion, Delphine
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 471-473
Persistent link: https://www.econbiz.de/10012819698
Saved in:
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