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Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market

Gupta, Ashish; Sahu, G. P. - In: International journal of business innovation and research 9 (2015) 4, pp. 375-395

Persistent link: https://www.econbiz.de/10011545293

The Effect of Customer Relationship Management on Customer Satisfaction : Empirical Evidence From Star Rated Hotels in Amhara Region, Ethiopia

Zeleke, Simachew - 2020

was to examine the influence of CRM on customer satisfaction. The research was focused on three and above three star rated … hotels in Amhara Region, Ethiopia. The basic drive force of the researcher in this particular area was that the region has … satisfaction in the hotel industry was an agenda for the researcher. Self-administered questionnaire in the form of 5 point Likert …

Persistent link: https://www.econbiz.de/10012830767

What drives Gen Y loyalty? Understanding the mediated moderating roles of switching costs and alternative attractiveness in the value-satisfaction-loyalty chain

Chuah, Stephanie Hui-wen; Marimuthu, Malliga; … - In: Journal of retailing and consumer services 36 (2017), pp. 124-136

Persistent link: https://www.econbiz.de/10011697928

Exploring the antecedents of hotel customer loyalty : a social identity perspective

Martínez García de Leaniz, Patricia; Rodríguez del … - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 1-23

Persistent link: https://www.econbiz.de/10010526384

Insights into customer online reviews of service quality in hotels : evidence from Vietnam

Ha Thu Nguyen; Anh Thi Tu Le; Nguyen Hoang; Phong Thai Le - In: International journal of productivity and quality … 36 (2022) 2, pp. 265-292

Persistent link: https://www.econbiz.de/10013369910

The effects of service quality, image and trust on satisfaction and its impact on Syari’ah Bank customer loyalty in Palembang

Asiati, Diah Isnaini; Wibowo; Umar, Husein; Sitinjak, Tony - In: Business and Economic Research : BER 9 (2019) 1, pp. 295-316

Persistent link: https://www.econbiz.de/10012030418

Customer loyalty in the ADSL services market in Spain : background and moderating effects

Miranda, F. Javier; Rubio, Sergio; Chamorro, Antonio - In: Services marketing quarterly 35 (2014) 1, pp. 19-36

Persistent link: https://www.econbiz.de/10010346098

A three-dimensional approach to customer retention in mobile phone services

Murugan, Rajeswari; Rajendran, G. - In: International journal of process management and … 3 (2013) 4, pp. 494-510

Persistent link: https://www.econbiz.de/10010338918

Factors affecting Jordanian consumer loyalty toward cellular phone brand

Al-Hawary, Sulieman Ibraheem Shelash; Harahsheh, Sara … - In: International journal of economics and business research 7 (2014) 3, pp. 349-375

Persistent link: https://www.econbiz.de/10010409321

Impacts of Halal-friendly services, facilities, and food and Beverages on Muslim travelers' perceptions of service quality attributes, perceived price, satisfaction, trust, and loy...

Jeaheng, Yoksamon; Al-Ansi, Amr; Han, Heesup - In: Journal of hospitality marketing & management 29 (2020) 7, pp. 787-811

Persistent link: https://www.econbiz.de/10012312152