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phones provide a platform for the bank to perform banking transactions in the form of Mobile Banking. The high penetration of … mobile phones in India is the biggest driver for mobile banking in India. Most of leading banks such as ICICI, HDFC, SBI, etc …., have successfully launched their mobile banking operations in India.This study has developed a scale to facilitate an …
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more on the internet banking services for customer loyalty. The study found overall significant relationship in both India … recommendations for the top level of management and bank branch managers as well. …
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