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Promoting restaurants using social networks : still a lot of room for improvement
Sanchís Verdeguer, José Vicente; Peiró-Signes, Angel; … - In: International business and economics research journal 13 (2014) 7, pp. 1613-1618
Persistent link: https://www.econbiz.de/10011430476
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Facebook use and individual well-being : like me to make me happier!
Pénard, Thierry; Mayol, Alexandre - 2015
Persistent link: https://www.econbiz.de/10011303052
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The perspectice of a revised TRAM on social capital building : the case of Facebook usage
Jin, ChangHyun - In: Information & management : the internat. journal of … 50 (2013) 4, pp. 162-168
Persistent link: https://www.econbiz.de/10009748436
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An agent-based model of the development of friendship links within Facebook
Abbas, Syed Muhammad Ali - In: Computational and mathematical organization theory 19 (2013) 2, pp. 232-252
Persistent link: https://www.econbiz.de/10009754545
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Exploring the continuance intention of social networking websites : an empirical research
Hsu, Chia-lin; Yu, Chih-ching; Wu, Cou-chen - In: Information systems and e-business management : ISeB 12 (2014) 2, pp. 139-163
Persistent link: https://www.econbiz.de/10010356987
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At Face(book) value : uses of Facebook in hiring processes and the role of identity in social networks
Llama, Vanessa A. de la; Trueba, Isabel; Voges, Carola; … - In: International journal of work innovation : IJWI 1 (2012) 1, pp. 114-136
Persistent link: https://www.econbiz.de/10010362628
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Social commerce : a contingency framework for assessing marketing potential
Yadav, Manjit S.; Valck, Kristine de; Hennig-Thurau, … - In: Journal of interactive marketing : a quarterly … 27 (2013) 4, pp. 311-323
Persistent link: https://www.econbiz.de/10010242268
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Word-of-mouth marketing influence on offline and online communications : evidence from case study research
Groeger, Lars; Buttle, Francis A. - In: Journal of marketing communications 20 (2014) 1/2, pp. 21-41
Persistent link: https://www.econbiz.de/10010243432
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Social network marketing strategy and SME strategy benefits
Nobre, Helena; Silva, Daniela - In: Journal of transnational management : the official … 19 (2014) 2, pp. 138-151
Persistent link: https://www.econbiz.de/10010381417
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Challenges to Toyota caused by recall problems, social networks and digitisation
Rajasekera, Jay - In: Asian Academy of Management journal : AAMJ 18 (2013) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10010256987