Hassan, Masoodul; Iqbal, Zeeshan; Khanum, Bakhtawar - In: Pakistan journal of commerce and social sciences 12 (2018) 1, pp. 111-135
mediation of customers' experience. Furthermore, trust disposition, integrity of seller, competency of seller, and benevolence … of seller positively shape the trust in marketplace. Moreover, trust in marketplace directly and significantly influences …